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Blogger/Content Marketer

3 months ago

San Mateo, United States Total Health Dental Care Full time
Job DescriptionJob Description

Job Title: Blogger & Content Marketer

Location: [Remote]

Job Type: 1099

About Us: Total Health Dental Care is a dynamic and innovative dental service organization company committed to delivering high-quality content that engages and informs our audience. We are looking for a talented and motivated Blogger & Content Marketer to join our team and help us expand our digital presence.

Job Description: We are seeking a creative and experienced Blogger & Blog Content Marketer to produce 1-2 blog posts per day and execute effective marketing strategies to promote this content. The ideal candidate will have a strong command of writing, a deep understanding of SEO, and the ability to engage with our target audience through various marketing channels.

Key Responsibilities:

  • Content Creation:

    • Write, edit, and publish 1-2 high-quality blog posts per day on topics relevant to our audience.
    • Conduct thorough research to ensure accuracy and credibility of information.
    • Ensure content aligns with the brand voice and style guidelines.
    • Create engaging headlines, meta descriptions, and calls to action to optimize content performance.

  • SEO Optimization:

    • Perform keyword research to identify relevant topics and optimize content for search engines.
    • Implement on-page SEO techniques, including keyword integration, internal linking, and proper use of headings and tags.
    • Monitor and analyze content performance using SEO tools, adjusting strategies as needed to improve rankings.

  • Content Marketing:

    • Develop and execute a content marketing strategy to promote blog posts across multiple platforms.
    • Share content on social media channels, tailoring messages to fit each platform’s audience.
    • Engage with followers, respond to comments, and participate in relevant online communities to increase content visibility.
    • Build and maintain an email list, sending out newsletters and updates to drive traffic to the blog.
    • Analytics & Reporting:
    • Track content performance using Google Analytics and other tools to measure traffic, engagement, and conversion rates.
    • Provide regular reports on blog performance and marketing activities, including insights and recommendations for improvement.
    • Continuously refine content and marketing strategies based on data and audience feedback.

  • Collaboration:

    • Work closely with the marketing team to align blog content with overall marketing goals and campaigns.
    • Collaborate with designers to create visuals and multimedia content that complements blog posts.
    • Partner with other bloggers, influencers, and brands for cross-promotion and content collaborations.

Qualifications:

  • Proven experience as a blogger, content writer, or similar role with a strong portfolio of published work.
  • Excellent writing, editing, and proofreading skills with a keen eye for detail.
  • Solid understanding of SEO principles and best practices.
  • Experience with content management systems (e.g., WordPress) and basic HTML/CSS.
  • Proficiency with social media platforms and content marketing tools (e.g., Hootsuite, Buffer).
  • Familiarity with Google Analytics, Google Search Console, and other analytics tools.
  • Strong organizational and time management skills, with the ability to meet daily content deadlines.
  • Creativity and adaptability, with a passion for staying up-to-date on industry trends and digital marketing strategies.
  • Bachelor’s degree in Marketing, Communications, Journalism, or a related field is preferred.

Apply now