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Marketing Senior Manager

4 months ago

Beverly Hills, United States DHD Consulting Full time
Job DescriptionJob DescriptionJob title: Marketing Senior Manager (Strategy)

A Strategic Marketing Manager is a professional who is responsible for executing the strategies and plans that establish brand consistency and increase sales in the company. The job duties include managing budgets, measuring KPIs, calculating ROI on investments made into marketing efforts like advertising or trade shows which can also be used to determine future campaign models based on past successes. This position is a good fit for a data driven individual who can apply data to drive marketing strategies.

Job summary
We are looking for an experienced Marketing strategist to lead our Marketing department. You’ll be responsible for setting specific objectives to develop a cohesive and profitable marketing strategy for our company.
Our Marketing strategist position involves a variety of tasks, including designing digital marketing campaigns and performing market research.
If you’re a creative, goal-oriented professional, we would like you to be part of our team and share innovative ideas to achieve our targets.
Ultimately, you should be able to increase our market share and ensure brand consistency.

Responsibilities
 Set specific marketing goals
 Design and implement marketing strategies aligned with business targets
 Develop digital campaigns to increase web traffic
 Analyze sales and marketing metrics
 Forecast market trends
 Research market to identify new opportunities
 Generate innovative ideas to promote our brand and our products
 Address advertising needs
 Ensure brand consistency through all marketing channels
 Use customer feedback to ensure client satisfaction
 Liaise with internal teams and ensure brand consistency
 Establish a strong, long-term web presence
 Data driven strategic marketing
 New product launch marketing and strategy
 Company website/page monitoring/ revamping and idea recommendations

Requirements and skills
 Proven work experience as a Marketing strategist or Marketing manager minimum 5-8+ years
 Demonstrable experience with marketing campaigns and web technologies (e.g. online tools and social media) and data
 In-depth knowledge of CRM software and Content Management Systems
 Familiarity with SEO/SEM and Google Analytics
 Understanding of web design
 Excellent communication skills (verbal and written)
 Strong analytical skills – Data Driven
 Team management skills
 BSc degree in Marketing or relevant field
 Excellent communication skills

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