Technical SEO Team Lead

2 months ago


Lansing, United States ServiceMaster Full time
Job DescriptionJob Description

We are growing and adding a NEW position to the team

We build businesses.

We help entrepreneurs do great things. What could be better? You’ll come to our company to build and grow, but a big part of why you’ll stay will be pride in making the world a better place. That’s why we need to add to our team. We need top talent to join us in helping our franchise owners reach their goals and do good in the world.


What We Offer:

  • Medical, Dental, and Vision start the first day of the month following your date of hire
  • 401 (k) match
  • 15 days paid time off and paid holidays, including 2 floating holidays
  • Career growth and advancement

Work Location: This is a hybrid position based out of our Lansing Michigan corporate office


Technical SEO Team Lead:

We are hiring a Technical SEO Team Lead for our Two Men and A Truck brand to bring the needed focus on technical SEO to multiple customer facing web products. In this role you will create, oversee, and implement technical aspects of our overall SEO strategy. You will work directly with an experienced team supporting multiple brands within our larger portfolio with Service Master Brands.

What you will do:

  • Develop, oversee, and implement technical SEO strategies in-line with overall SEO strategies
  • Conduct ongoing technical SEO audits utilizing Screaming Frog and other tools to ensure errors and opportunities are addressed
  • Oversee aspects of our off-page tactics, like Google Business and listings management
  • Work with our web product team, and developers to resolve issues as needed
  • Monitor page indexing issues via Google Search Console and Bing Webmaster Tools
  • Manage organization of sitemaps for all TMT web properties and ensure they remain up to date
  • Analyze overall ranking performance and new page ranking through BrightEdge
  • Stay on top of Core Web Vitals using Google Search Console and Lighthouse for all web properties
  • Ensure websites are following structured data best practices and provide recommendations on new implementations
  • Follow white hat SEO best practices and stay ahead of changing trends

What you will bring:

  • Experience with content management systems like Drupal or Wordpress
  • Experience with SEO monitoring tools such as SEMRush, Ahrefs or BrightEdge
  • Has experience with crawl tools such as Screaming Frog
  • Experience with website development and coding languages such as HTML, CSS, and JavaScript
  • Possess strong written and oral communication skills
  • Ability to analyze data and make data-driven decisions
  • Strong understanding of Google analytics and Internet marketing language
  • Desire to coach, lead and teach others in your area of expertise
  • Detail oriented; demonstrates accuracy and thoroughness and monitors own work to ensure quality
  • Ability to manage several simultaneous projects and resources without losing focus
  • Advanced level experience with Microsoft Office Suite and report generation
  • High level of commitment to the TWO MEN AND A TRUCK® Core Values and Mission Statement
  • Bachelor’s degree in marketing, advertising or related field recommended but not required
  • 2 or more years of experience with search engine optimization

ABOUT TWO MEN AND A TRUCK®

Headquartered in Michigan, TWO MEN AND A TRUCK is the largest franchised moving company in North America with each franchise being independently owned and operated. Currently, there are more than 380 locations and 3,000 trucks operating in 46 U.S. states in addition to Canada, Ireland, and the UK. TWO MEN AND A TRUCK has performed more than 8.5 million moves since its inception in 1985 and has seen consistent growth dating back to December 2009. In 2021, Entrepreneur Magazine ranked TWO MEN AND A TRUCK as one of the top 500 franchises in the U.S. for the 26th consecutive year in addition to being on its list of Top Low Cost Franchises in 2020. Franchise Business Review also named TWO MEN AND A TRUCK a top franchise in 2020, and in 2019, the brand was voted a Top 50 franchise in the Franchisee Satisfaction Awards by Franchise Business Review for the 13th time. For franchising opportunities, visit franchise.twomenandatruck.com.


About ServiceMaster Brands

ServiceMaster® Brands® is a leading franchise provider of needs-based residential and commercial services in the restoration, cleaning, moving, and bioremediation industries. Founded in 1929, the company is home to over 3,200 franchisees across 4,600+ locations serving over 1,000,000 homes and businesses each year. ServiceMaster was founded with a deep commitment to integrity and customer service and does business under seven brands today across 50 states and nine countries that generate more than $3.5B in system-wide sales: ServiceMaster Restore®, ServiceMaster Clean®, Merry Maids®, TWO MEN AND A TRUCK®, Aftermath Services®, Indoor Science.

While each brand maintains a distinct identity, we share a commitment to our mission to Making Everyday Heroes More Heroic™. From our franchisee experience to career development to our community outreach efforts, our values – We Serve, We Care, We Deliver, We Do - guide us.

Working as part of our team means bringing your best ideas to work every day and seeing the impact of your contributions. Stars in our company at all levels are builders—they love to create, lead and see their plan come to life. Our best people understand that while great ideas are important, they require incredible focus and teamwork to execute. Life inside our company is the opportunity to do the best work of your career.

ServiceMaster Brands is headquartered in Atlanta, Georgia.

Roark Capital Group acquired ServiceMaster Brands in October 2020. Roark focuses on investing in the consumer and business services sectors, with a specialization in multi-location and franchised businesses. Since inception, affiliates of Roark have invested in 100 multi-location, franchised brands, which collectively generate $62 billion in annual system revenues from 66,000 locations in 50 states and 89 countries. Please visit www.roarkcapital.com to learn more.

It is the policy of ServiceMaster Brands, in accordance with all applicable laws, to recruit, hire, train, and promote persons in all job titles without regard to race, color, national origin, genetic information, religious beliefs, sex, gender identity, sexual orientation, age, marital status, pregnancy, disability, protected veteran status, or any other protected classifications, activities, or conditions as required by federal, state and local laws.



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