Vice President, Business Intelligence

3 weeks ago

Philadelphia, United States Publicis Health Media Full time
Job DescriptionJob DescriptionCompany Description

PHM is the leading health media agency in the US. We are designed for—and dedicated to—delivering solutions that connect people with meaningful health and wellness solutions every day. Guided by our genuine passion for health and wellness, our work across the entire media ecosystem helps patients navigate the most important moments of their healthcare journeys.

While we have grown to be the No. 1 agency in our industry, at heart we're still a startup. It's that energy and spirit of innovation that allows us to create bold and meaningful "health media firsts" for our clients, and to do it all with #phmlove.

Job Description

ABOUT THE ROLE

As the Vice President, you will lead a team of directors, managers, and analysts to grow an impactful team at PHM and within the health advertising industry. The team is responsible for all data and analytics, including cross-channel measurement, audience analytics, content and advertising behavior, and optimizations. You will collaborate with Media leads on client deliverables, process and efficiency improvements, and engage with all partners to maintain PHM as the most sought-after health agency for clients in the health and pharmaceutical space.

You will report to the SVP Business Intelligence. This is a hybrid role requiring 3 days a week in office.

Responsibilities:

  • Provide advanced analytics measurement and insights for client deliverables, including methodology, planning, analysis, and adherence to scope.
  • Lead client meetings and engagement on performance, quarterly business reviews, and reporting.
  • Oversee client reporting and materials, presentations, case studies, and data-driven storytelling.
  • Identify new opportunities to address client needs and drive revenue growth.
  • Empower BI Leads to deliver comprehensive, data-led proposals/reports.

Leadership & Team Development:

  • Work with Media and PHM leads to lead staffing needs and client scoping.
  • Empower employees diversify reporting and analysis opportunities.
  • Establish relationships with important partners across departments and corporate functions to support alignment of strategic recommendations.
  • Maintain a work environment that inspires results, calculated risk-taking, teamwork, performance feedback, individual recognition, mutual respect, and employee satisfaction ensuring quality hiring, training, and succession planning processes.
  • Analyze complex, evolving circumstances and take corrective action to avoid resource constraints.

Strategic Innovation and growth:

  • Leverage client feedback, market research and competitive intelligence to inform innovation and incremental opportunities.
  • Develop central strategies that are ingrained in relevant insights, have a connective thread to a larger organizing and can lead to breakthrough ideas and plans.
  • Act as a trusted advisor and consultative partner for clients and company partners.
  • Set tactical plans for analytics, optimizations, and performance strategies.
Qualifications

REQUIREMENTS 

  • Bachelor’s degree, preferred B.S. in, analytics, business, or related field.
  • 8-10+ years’ experience in data, analytics, marketing. 
  • 3+ years managing technical teams.
  • 3+ years in pharma, OTC, or wellness industries. 
  • Expertise in Analytics platforms or BI software such as: Datorama, Power BI, Crossix, IQVIA, Symphony Health Solutions. 
  • Competencies in financial & business acumen, strategic thinking and planning, conflict management, interpersonal skills, change management, delegation, talent coaching and mentoring, negotiation, and influence.  
  • A demonstrated track record of meeting or exceeding performance expectations.
  • Ability to travel as client needs, approx. 10%-30%.


Additional Information

Our Publicis Groupe motto "Viva La Différence" means we're better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

If you require accommodation or assistance with the application or onboarding process specifically, please contact hrcompliance_usms@publicis.com.

All your information will be kept confidential according to EEO guidelines.

#LI-Hybrid

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