Channel Marketing Manager

1 month ago


Dallas, United States HomeVestors of America, Inc. Full time
Job DescriptionJob Description

General Summary:

This position is responsible for quality control and performance review of marketing campaigns developed by HomeVestors’ external advertising agency partners for seller leads and franchise sales. This role acts as the primary point of contact between corporate and the advertising agencies. This role ensures that campaigns align with HomeVestors’ brand guidelines and objectives.

The position is located in the Dallas HomeVestors Corporate Office and is a full-time (40 hrs/wk), regular position.

Principal Duties and Responsibilities:

1. Campaign Quality Control:

o Review all marketing materials created by the advertising agency to ensure they meet HomeVestors' brand standards and messaging.

o Provide detailed feedback and recommendations for improvement to the agencies.

2. Alignment with Objectives:

o Ensure that the agencies marketing campaigns align with HomeVestors' strategic goals and objectives.

o Collaborate with the agency on strategic initiatives recommended by the agency.

3. Performance Assessment:

o Monitor and evaluate the performance of marketing campaigns, using key performance indicators (KPIs) and data analysis to determine ·their effectiveness as provided by the agencies.

o Discuss and collaborate on suggestions for optimization based on the campaign results.

4. Communication with Agency:

o Maintain open and effective communication with the advertising agencies, fostering transparent communication and trust.

o Address any concerns or issues promptly to ensure the agency's work aligns with HomeVestors' vision.

5. Reporting:

o Regularly report to senior management on the quality, effectiveness, and alignment of marketing campaigns with HomeVestors' brand and goals.

Qualifications:

Bachelor’s degree (Communications, Marketing, Business or related field)

Preferably five (5)- eight (8) year’s experience with 1+ years digital management experience preferred.

Knowledge, Skills, and Abilities, Competencies

·Able to communicate effectively both verbally and in written communications

·Strong analytical & problem-solving skills

·Excellent customer service and interpersonal skills; ability to relate to others and work on a team

·Excellent organizational skills and the ability to juggle a variety of tasks and to work and make decisions under stress

·Demonstrated experience in educational technology and curriculum development

·Strong working knowledge of all Microsoft Office Products

·Professional appearance, good organizational and verbal skills and proven ability to motivate a group or individuals to achieve excellence

·Ability to maintain a high level of confidentiality

·Deadline driven with high accountability level and attention to detail

 

Company DescriptionHomeVestors® is America’s #1 Home Buyer, a real estate investment franchisor, headquartered in Dallas, TX. Known as the "We Buy Ugly Houses®" company, HomeVestors trains and supports its franchisees in building businesses based on buying, rehabbing, selling and holding residential properties. HomeVestors makes a positive impact in more than 170 markets nationwide.Company DescriptionHomeVestors® is America’s #1 Home Buyer, a real estate investment franchisor, headquartered in Dallas, TX. Known as the "We Buy Ugly Houses®" company, HomeVestors trains and supports its franchisees in building businesses based on buying, rehabbing, selling and holding residential properties. HomeVestors makes a positive impact in more than 170 markets nationwide.

  • Dallas, United States Diverse Marketing Full time

    We are seeking a talented Digital & Content Marketing Specialist to join our dynamic team atDiverse Marketing! As a Digital & Content Specialist, you will develop, implement, and managedigital marketing campaigns to promote brands and products/services. You will also createengaging content across various digital platforms to drive traffic, engagement, and...


  • Dallas, United States Diverse Marketing Full time

    We are seeking a talented Digital & Content Marketing Specialist to join our dynamic team atDiverse Marketing! As a Digital & Content Specialist, you will develop, implement, and managedigital marketing campaigns to promote brands and products/services. You will also createengaging content across various digital platforms to drive traffic, engagement, and...

  • Marketing Manager

    3 weeks ago


    Dallas, United States Robert Half Full time

    Job Title: Marketing ManagerLocation: Dallas, Texas (In-Office)Responsibilities:Develop and implement marketing strategies to drive brand awareness and customer engagement across digital, social, email, and traditional marketing channels.Create and manage marketing campaigns, including content creation, distribution, and performance tracking.Collaborate with...

  • Marketing Manager

    1 week ago


    Dallas, United States Value Creed Full time

    Were looking for an experienced and versatile marketing manager whos eager to do this and more. The ideal candidate has experience in developing and executing marketing campaigns while managing and inspiring a team. The manager should be equally proficient with day-to-day marketing activities and long-term strategizing, and strive under tight deadlines to...


  • Dallas, United States High Level Services Full time

    Who We Are: HighLevel is an all-in-one, white-label marketing platform for agencies & consultants. Our goal as a business is to create a sustainable, powerful, "all things marketing" operating system that creates limitless opportunities for our customers. With over 60,000 customers, we need people like YOU to help us grow and scale even further in the coming...

  • Marketing Manager

    1 month ago


    Dallas, United States Value Creed Full time

    We’re looking for an experienced and versatile marketing manager who’s eager to do this and more. The ideal candidate has experience in developing and executing marketing campaigns while managing and inspiring a team. The manager should be equally proficient with day-to-day marketing activities and long-term strategizing, and strive under tight deadlines...

  • Marketing Manager

    3 weeks ago


    Dallas, United States Value Creed Full time

    We’re looking for an experienced and versatile marketing manager who’s eager to do this and more. The ideal candidate has experience in developing and executing marketing campaigns while managing and inspiring a team. The manager should be equally proficient with day-to-day marketing activities and long-term strategizing, and strive under tight deadlines...


  • Dallas, United States Perry Weather Full time

    Perry Weather is looking for an experienced and highly driven Growth Marketer who thrives on solving unique business challenges. In this role, you will be a critical player in scaling our marketing programs and testing new channels that will have a BIG impact on our bottom line. This person should not only be a creative problem solver, but should feel...


  • Dallas, United States Perry Weather Full time

    Perry Weather is looking for an experienced and highly driven Growth Marketer who thrives on solving unique business challenges. In this role, you will be a critical player in scaling our marketing programs and testing new channels that will have a BIG impact on our bottom line. This person should not only be a creative problem solver, but should feel...


  • Dallas, United States Perry Weather Full time

    Perry Weather is looking for an experienced and highly driven Growth Marketer who thrives on solving unique business challenges. In this role, you will be a critical player in scaling our marketing programs and testing new channels that will have a BIG impact on our bottom line. This person should not only be a creative problem solver, but should feel...


  • Dallas, United States Perry Weather Full time

    Job DescriptionJob DescriptionPerry Weather is looking for an experienced and highly driven Growth Marketer who thrives on solving unique business challenges. In this role, you will be a critical player in scaling our marketing programs and testing new channels that will have a BIG impact on our bottom line. This person should not only be a creative problem...


  • Dallas, United States Perry Weather Full time

    Job DescriptionJob DescriptionPerry Weather is looking for an experienced and highly driven Growth Marketer who thrives on solving unique business challenges. In this role, you will be a critical player in scaling our marketing programs and testing new channels that will have a BIG impact on our bottom line. This person should not only be a creative problem...


  • Dallas, United States Lucasjamestalent Full time

    Digital Marketing Manager Located in Dallas, Five Star Global is looking for a motivated Digital Marketing Manager to join our Marketing team. The successful candidate will bring an outstanding track record of career success in the digital media/publishing industry. Our ideal candidate has proven experience in building and executing successful marketing...


  • Dallas, United States LHH Full time

    LHH is actively seeking individuals with 8+ years of relevant marketing experience to join our client's team in on-site in Dallas, TX ! As the Senior Brand Marketing Manager responsibilities include developing brand strategy, conducting market analysis, planning and executing marketing campaigns, ensuring consistent brand messaging, collaborating with...


  • Dallas, United States LHH Full time

    LHH is actively seeking individuals with 8+ years of relevant marketing experience to join our client's team in on-site in Dallas, TX! As the Senior Brand Marketing Manager responsibilities include developing brand strategy, conducting market analysis, planning and executing marketing campaigns, ensuring consistent brand messaging, collaborating with...


  • Dallas, United States LHH Full time

    LHH is actively seeking individuals with 8+ years of relevant marketing experience to join our client's team in on-site in Dallas, TX! As the Senior Brand Marketing Manager responsibilities include developing brand strategy, conducting market analysis, planning and executing marketing campaigns, ensuring consistent brand messaging, collaborating with...


  • Dallas, United States Murata Americas Full time

    For over 75 years, Murata Electronics has been a tireless innovator, committed to developing technologies that profoundly change the world around us. Our solutions are inside more state-of-the-art products than you may imagine. Additionally, we enable other global companies to turn their visions into reality - from mobile communications to computers and...


  • Dallas, United States Lucas James Talent Partners Full time

    Digital Marketing Manager Located in Dallas, Five Star Global is looking for a motivated Digital Marketing Manager to join our Marketing team. The successful candidate will bring an outstanding track record of career success in the digital media/publishing industry. Our ideal candidate has proven experience in building and executing successful marketing...


  • Dallas, United States Lucas James Talent Partners Full time

    Digital Marketing ManagerLocated in Dallas, Five Star Global is looking for a motivated Digital Marketing Manager to join our Marketing team. The successful candidate will bring an outstanding track record of career success in the digital media/publishing industry. Our ideal candidate has proven experience in building and executing successful marketing...

  • Marketing Manager

    1 week ago


    Dallas, United States The PR Net Full time

    Location: Dallas, TX Field: Marketing Min. Experience: 1-2year(s) Basis: Full-time Description: Bachendorf's is seeking a dynamic and passionate Marketing Manager to join our team and play a key role in driving brand awareness, loyalty, and increased ROI across our retail locations.The Opportunity:As a strategic thinker, collaborator, and connector, you will...