Community Liaison
3 weeks ago
Key Responsibilities:
- Outreach and Relationship Building:
- Develop and maintain relationships with local healthcare providers, including hospitals, physicians, assisted living facilities, and senior centers.
- Collaborate with community organizations, senior associations, and other stakeholders to promote our agency's services.
- Marketing and Promotion:
- Create and execute marketing strategies to increase brand awareness and attract potential clients.
- Organize and participate in community events, health fairs, and seminars to showcase our services and educate the public.
- Client Assessment:
- Conduct initial assessments and evaluations of potential clients to determine their home care needs and preferences.
- Coordinate with the agency's care team to ensure personalized care plans are tailored to each client.
- Client Advocacy:
- Serve as an advocate for clients, ensuring their concerns and preferences are communicated and addressed effectively within the agency.
- Documentation and Reporting:
- Maintain accurate records of interactions, referrals, and partnerships established with community stakeholders.
- Provide regular reports to agency management on community outreach efforts and outcomes.
- Education and Training:
- Stay current on industry trends, regulations, and best practices in home care services.
- Provide education and training to clients, families, and healthcare professionals about our agency's services and capabilities.
- Feedback and Improvement:
- Gather feedback from clients and the community to identify areas for service improvement.
- Collaborate with the agency's management team to implement necessary changes and enhancements.
- Compliance:
- Ensure that all activities and interactions align with industry regulations and agency policies.
- Bachelor's degree in a relevant field (e.g., healthcare administration, marketing, social work, or a related discipline).
- Strong communication and interpersonal skills.
- Knowledge of the local healthcare landscape and community resources.
- Experience in marketing, public relations, or sales is an asset.
- Empathetic and caring personality.
- Ability to work independently and as part of a team.
- Proficiency in using office software and digital communication tools.
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