Social Media Manager

2 months ago

South Bend, United States Family Entertainment Television Full time
Job DescriptionJob Description **Position is on site**

TITLE: Social Media Manager

REPORTS TO: Executive Vice President

FLSA: Full Time – Exempt

BASIC FUNCTION:

The Social Media Manager will manage our company’s online presence by developing a strategy, analyzing usage data, producing good content, facilitating customer service and managing projects and campaigns.

RESPONSIBILITES:

  • Perform research on current benchmark trends and audience preferences.
  • Design and implement social media strategy to align with business goals.
  • Set specific objectives, plan and execute advertising campaigns and report on ROI.
  • Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos and news).
  • Monitor SEO and web traffic metrics.
  • Collaborate with other teams, like sales and creative, to ensure brand consistency.
  • Communicate with followers, respond to queries in a timely manner and monitor customer reviews.
  • Oversee social media accounts’ design (e.g. Facebook timeline cover, profile pictures, etc.).
  • Suggest and implement new features to develop brand awareness, like promotions and competitions.
  • Stay up-to-date with current technologies and trends in social media, design tools and applications.
  • Perform other duties as requested.

REQUIREMENTS:

  • Proven work experience as a Social Media Manager.
  • Hands on experience in content management.
  • Excellent copywriting skills.
  • Ability to deliver creative content (text, image and video).
  • Knowledge of online marketing channels.
  • Familiarity with web design.
  • Excellent communication skills.
  • Analytical and multitasking skills.
  • Bachelor’s Degree.

PHYSICAL DEMANDS AND WORK ENVIRONMENT:

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this position. Reasonable accommodations may be made to enable individuals with disabilities to perform the functions. While performing the duties of this position, the employee is regularly required to see, talk or hear. The employee frequently is required to use hands or fingers. This position is performed in a seated upright position. The employee is occasionally required to stand, walk, sit, stoop, reach with hands and arms, and lift and/or move up to 20 pounds. Specific vision abilities required by this position include close vision, distance vision, color vision, peripheral vision, and the ability to adjust focus. The noise level in the work environment is usually moderate.

Disclaimer: Although Family Entertainment Television has attempted to accurately and thoroughly describe this job title, we reserve the right to change the same, including to change, add to or subtract from the duties outlined, within the discretion of FETV at any time, with or without advance notice.

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