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Brand Coordinator
1 month ago
Responsibilities:
- Collaborate with the marketing team to develop and execute brand strategies that align with our organization's objectives
- Ensure consistency in brand messaging, tone, and visual identity across all marketing materials, including website, social media platforms, and print collateral
- Manage and update brand guidelines, ensuring they are followed by internal and external stakeholders
- Coordinate and oversee the production of marketing materials, such as brochures, flyers, and banners
- Conduct market research to identify trends and opportunities for brand positioning and differentiation
- Assist in organizing and coordinating promotional events and campaigns
- Track and analyze the performance of marketing initiatives, providing actionable insights to optimize results
- Maintain relationships with external vendors and agencies, ensuring timely and cost-effective delivery of projects
- Stay up-to-date with industry advancements and best practices to recommend innovative brand strategies
- Bachelor's degree in marketing, communications, or a related field
- Proven experience in brand management or marketing coordination
- Proficient in graphic design software and content management systems
- Exceptional verbal and written communication skills
- Strong project management abilities, with the ability to handle multiple projects simultaneously
- Knowledge of healthcare industry trends and regulations is a plus
- Familiarity with social media analytics tools and digital marketing practices
- Creative mindset with a keen eye for design aesthetics
- Ability to work collaboratively and effectively with cross-functional teams
- Detail-oriented and highly organized personality
- Strong analytical skills to interpret data and make data-driven decisions
- Flexibility to adapt to changing priorities and meet tight deadlines
Chrysalis Health is an equal employment opportunity employer. Our policy is not to discriminate against any applicant or employee based on race, color, sex, sexual orientation, gender identity, genetic information, religion, national origin, age, disability, veteran status, or any other basis protected by applicable federal, state, or local laws. Chrysalis Health also prohibits bullying and harassment of applicants or employees based on any of these protected categories. Chrysalis Health is committed to maintaining a Drug-Free Working in compliance with all applicable state and federal laws. If you require accommodations under the Americans with Disabilities Act, please notify Chrysalis Health during the interview process.