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Automotive and Power Transmission E-commerce Director
2 months ago
About Us:
Goodyear Belts is a leading provider of high-performance automotive and industrial power transmission belts. With a legacy of innovation and quality, we are committed to delivering superior products that meet the evolving needs of our customers. Join our team and contribute to our continued growth in the e-commerce space.
Goodyear Belts by Adventry Corp. is seeking an experienced Automotive and Power Transmission E-commerce Director to join our team. As a leading manufacturer and distributor of automotive and power transmission products, we are committed to providing our customers with excellent service and high-quality products. The E-commerce Director will be responsible for overseeing and driving the success of our online sales channels, including managing our website, marketplace presence, and digital marketing strategies.
Responsibilities:
- Develop and execute the company's e-commerce strategy to drive sales and revenue growth
- Manage the overall performance and profitability of our online sales channels
- Oversee website management, including content creation, design, and optimization
- Analyze sales data and customer behavior to identify trends and opportunities for growth.
- Collaborate with the marketing team to create and execute digital marketing campaigns that increase traffic, conversion rates, and overall online sales.
- Monitor and report on key performance indicators (KPIs) such as sales, conversion rates, and return on investment (ROI).
- Manage and optimize our presence on various online marketplaces
- Implement digital marketing strategies to increase brand awareness and drive traffic to our online platforms
- Analyze and interpret data to optimize performance, identify trends, and make data-driven decisions
- Collaborate with cross-functional teams, including marketing, sales, and IT, to ensure a seamless online customer experience
- Keep up-to-date with industry trends and best practices in e-commerce and digital marketing
- Stay informed about the latest automotive and power transmission products and market trends
- Provide leadership and guidance to the e-commerce team
- Manage relationships with vendors, partners, and third-party service providers
Requirements
- Minimum of 5 years of experience in e-commerce, preferably in the automotive or power transmission industry
- Proven track record of successfully managing and growing e-commerce platforms
- Strong understanding of e-commerce best practices, digital marketing strategies, and online customer behavior
- Knowledge of website management, content creation, and optimization
- Experience with Amazon Vendor Central and Seller Central, including managing product listings, optimizing search rankings, and coordinating promotions.
- Familiarity with other major e-commerce platforms such as eBay, Walmart Marketplace, and Alibaba, including understanding their specific requirements and best practices.
- Proficient in web analytics tools and data analysis
- Excellent leadership and management skills
- Strong communication and interpersonal skills
- Ability to work collaboratively with cross-functional teams
- Knowledge of the automotive and power transmission industry is a plus
- Bachelor's degree in marketing, business, or a related field
Benefits
Comprehensive Company Benefits Package available – medical, dental, vision, 401(k), vacation, sick time.