Advertising sales

1 week ago

Louisville, United States Guide Book Publishing Full time
Job DescriptionJob Description

Summary: Guide Book Publishing, founded in 1991, is an industry leader in publications serving the communication needs of non-profit organizations. We publish direct-mail advertising for 800 micro-communities (3-5 mile radius) in 24 states through community guides & directories. Our Advertising Account Executive position is designed for strongly self-motivated and strategic thinking individuals.

Every two to three weeks you will switch from one assignment to the next, where your job is to sell new direct-mail advertisements to businesses around a local area. We are looking for someone driven to observe how to best help that community’s businesses expand their customer opportunities through direct-mail advertising in our products.

As this is a remote full-time position, staying organized and focused, are a priority. Assignment materials are mailed to you and must be returned to the Post Office on completion. This position is 70% phone calls, emails, and video meetings; 20% researching potential customers; and the remaining 10% completing contracts. Basic computer skills of excel, scanning, emails, etc. is a must in this position.

Local assignments open the opportunity to make in-person visits to companies. In addition to the local assignments, opportunities exist for developing and maintaining large business accounts in your metro. Therefore, access to transportation is a must.

Duties & Responsibilities:

  • Generates and develops new business to meet the specified production goals.
  • Understands and communicates information regarding company services to new clients.
  • Responds to all inquiries and requests in a timely and professional manner by functioning as liaison between client companies and operations staff.
  • Completes contracts for business advertising. Ensures that all required client paperwork is complete, accurate, and submitted on time.
  • Maintains and nurtures existing large client relationships
  • Performs other related duties as assigned by management.

Compensation Program:

  • Draw Program and Lucrative Commission Program
    1. Payroll is based on Cash In from Sales (with a Draw against Future Commissions useful while ads are entering your sales funnel).
  • Incentive Pay Programs
    1. Assignment Targets, Monthly Targets, Quarterly Targets, and Annual Targets are set-up with an incentive pay program for hitting those numbers.
  • Health & Life Insurance
  • 401k Program with Company Match

Qualifications:

  • High school diploma or equivalent, one to two years of experience, or equivalent combination of education and experience.
  • Ability to work independently as a self-starter and proactive person with the ability to make timely and sound decisions.
  • Strong organizational skills; ability to manage priorities and workflow with excellent written and verbal communication skills.
  • Demonstrated ability to make successful presentations to individuals and/or groups at all levels of an organization.
  • Ability to calculate figures and amounts such as discounts, commissions, and percentages on advertising contracts and business correspondence.
  • Commitment to excellence and high standards; proficient on email, spreadsheet, and PDF documents.

Competencies:

  • Customer Service—Responds promptly to customer needs; solicits customer feedback to improve service; responds to requests for service and assistance; meets commitments.
  • Oral Communication—Speaks clearly and persuasively in positive or negative situations; listens and gets clarification; responds well to questions.
  • Written Communication—Writes clearly and informatively; edits work for spelling and grammar; varies writing style to meet needs; presents numerical data effectively; able to read and interpret written information.
  • Organizational Support—Follows policies and procedures; completes administrative tasks correctly and on time; supports organization’s goals and values.
  • Planning/Organizing—Prioritizes and plans work activities; uses time efficiently; plans for additional resources; sets goals and objectives; organizes or schedules their tasks; develops realistic action plans.

Physical Demands and Work Environment:

  • Requires Valid Driver’s License and Auto Insurance
  • Frequently required to sit and utilize a keyboard and phone.

The above is intended to describe the general content of and requirements for the performance of this job. It is not to be construed as an exhaustive statement of duties, responsibilities, or physical requirements. Nothing in this job description restricts management’s right to assign or reassign duties and responsibilities to this job at any time. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

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