Digital Marketing Specialist

2 weeks ago

West Des Moines, United States Homesteaders Life Company Corp Full time
Job DescriptionJob DescriptionDescription:

With a career at Homesteaders, you’ll do important work alongside people who want to make a difference as much as you do. We support each other’s success, value bold and respectful collaboration and promote a healthy work-life balance through our workplace, schedule and benefits. Homesteaders’ purpose is to help people design a better farewell, benefitting those they love. That means your role here will have a positive, meaningful impact on families who experience the many advantages of funeral and end-of-life planning.


The Homesteaders Marketing & Communications department is looking for an energetic team player who is creative and success oriented. If you have three to five years of experience working in a marketing department or advertising agency environment, with a focus on campaign development and execution of digital and traditional marketing activities, this could be the opportunity for you


In this role, you will use your organizational and prioritization skills to effectively manage multiple projects with tight deadlines. A proven track record of content creation and social media management is critical to this role. The ideal candidate will thrive in a team environment and have excellent communication skills.


With an emphasis on content and campaign development, the Digital Marketing Specialist will work with sales, customer service and information services to ensure we have the programs, assets and systems in place to help the company measure and increase the speed at which it transitions leads into loyal, profitable customers.

Requirements:

· Minimum of a Bachelor’s degree in marketing, public relations, advertising or a related field

· Three+ years of professional experience in a marketing and/or sales environment combined with significant use of technology solutions to accomplish duties

· Writing/editing skills, with the ability to modify writing style for purpose and audience

· Comprehensive knowledge of marketing concepts, practices and procedures

· Demonstrated experience working with social media marketing and advertising

· Creativity relative to marketing communications, campaigns, methods and tools

· Demonstrated understanding of and/or proficiency using the following applications and utilities:

o HubSpot Customer Platform (with emphasis on Marketing & CMS Hubs)

o Website builder platforms

o Microsoft Office products (Exchange/Outlook, Word, Excel, PowerPoint)

o CRM applications such as InforCRM (formerly SalesLogix), SalesForce, or Hubspot CRM

o Some database experience preferred

· Working knowledge of Adobe CC applications such as InDesign and Photoshop preferred.


Homesteaders offers competitive compensation and benefits, health and wellness programs, professional development opportunities and much more.


Our benefits include:

· An excellent schedule – office closes at 1 p.m. every Friday

· Annual profit sharing

· 401(k) with company match with discretionary contribution

· Company-sponsored group medical and dental insurance

· Company-paid life insurance

· Company-paid long-term disability

· Hybrid work environment

· Paid holidays

· Generous vacation time and sick leave

· Paid parental leave

· Casual dress year-round

· Professional membership and licensing dues reimbursement

· Tuition reimbursement

· Volunteer Time Off (VTO)

· Matching gift program


We are dedicated to considering a broad array of candidates, including those with diverse workplace experiences and backgrounds. Whether you’re new to the workforce, returning to work after a gap in employment or taking the next step in your career path, we will be delighted to have you as part of our candidate pool. Apply today


About Homesteaders:

Homesteaders Life Company, a mutual company owned by its policy holders, is a national leader providing products and services to help people design a better farewell. Founded in 1906, Homesteaders is known for secure preneed funding and innovative solutions that help funeral and end-of-life professionals and consumers connect with each other.


We are currently not hiring in Colorado, Montana, New York and California.


Applicants must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time.

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