ELEMIS-Influencer & Affiliate TikTok Marketing Manager Contractor

3 weeks ago

New York, United States L'Occitane En Provence Full time
Job DescriptionJob DescriptionWHO WE ARE

We are a skin wellness brand with an aromatherapist’s soul, an artist’s spirit, and a scientist’s commitment to results. An innovative and global British skincare brand with over 30 years of expertise and available in over 100 countries, we believe in ‘truth in beauty’.

                                                                            SUMMARY

We are looking for a strategic and creative Influencer & Affiliate TikTok Marketing Manager to lead and expand our affiliate program and influencer partnerships on TikTok. The ideal candidate will have a deep understanding of TikTok’s unique platform dynamics, a passion for the beauty industry, and a proven track record of driving sales and brand awareness through affiliate and influencer marketing.

                                                                                                       ESSENTIAL RESPONSIBILITIES
Affiliate Program Management:
  • Manage and optimize the ELEMIS affiliate program on TikTok to boost sales and revenue.
  • Develop and implement a TikTok-specific affiliate marketing strategy to enhance brand visibility and drive sales.
  • Track, analyze, and report on affiliate performance data to identify trends, opportunities, and areas for improvement.
  • Provide regular performance reports and actionable insights to the marketing and digital teams.

Influencer Partnerships:
  • Develop and execute strategies to recruit new affiliates and influencers to the program.
  • Collaborate with TikTok Shops on new creator and affiliate program initiatives.
  • Identify, engage, and onboard relevant influencers in collaboration with the PR/influencer team.
  • Partner with marketing and social teams to develop TikTok affiliate content and campaigns that resonate with our target audience.
  • Provide detailed briefs to creators, guiding them to produce the most engaging and compelling content.

Strategic Development:
  • Conduct research to survey the competitive landscape in the beauty industry, with a focus on TikTok.
  • Identify emerging trends, best practices, and competitive strategies to inform and refine ELEMIS's affiliate marketing approach.
  • Collaborate with cross-functional teams to ensure cohesive and effective marketing efforts.
  • Additional tasks as assigned.

Sustainability Responsibility
 
  • Ensure all duties carried out and actions completed in every aspect of your role, contribute to the short and long-term Sustainability Goals set-forth by the ELEMIS - Climate, Biodiversity & People Pillars

The hourly rate for this role is $33-$40/hr.

                                                   QUALIFICATIONS & CHARACTERISTICS
 
  • Bachelor’s degree in marketing, Business, Communications, or a related field.
  • 3+ years of experience managing affiliate programs and influencer partnerships, preferably within the beauty industry.
  • Strong understanding of TikTok’s platform, trends, algorithms, and best practices.
  • Proven track record of driving sales and increasing brand awareness through TikTok marketing.
  • Exceptional analytical skills with the ability to interpret performance data and provide actionable insights.
  • Excellent communication and collaboration skills, with the ability to work effectively across teams.
  • Creative thinker with the ability to develop innovative marketing strategies.
  • Passion for the beauty industry and familiarity with ELEMIS’s products and brand ethos.
  • Proficiency in using social media management and analytics tools.

Elemis is an equal opportunities employer. This means that, when making decisions about our employees’ careers with us, our main considerations are their ability to do their jobs and develop in their roles. One way we cultivate change is by creating a more diverse and inclusive workplace and organizational culture. As part of this, we are committed to building an environment that is free from discrimination and harassment, where everyone feels respected and valued. We recruit positive minded people who share our core values and our commitment to sustainability.

 

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