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Director of Sales
4 weeks ago
KOKI-TV, the Imagicomm Communications-owned powerhouse FOX affiliate in Tulsa, OK seeks a talented, dynamic, and driven Director of Sales (DOS) to inspire and coach a top-performing sales team. This is a great opportunity to live in a thriving, growing market with fantastic growth opportunities The Director of Sales is responsible for executing a sales strategy that delivers customer solutions through an integrated suite of media platforms – television, digital, OTT, and social, with an emphasis on new business development.
KEY OBJECTIVES
KOKI-TV’s ideal candidate will have a proven history of growing revenue for both television and digital, developing a strong customer-centric sales culture and demonstrating goal achievement on a consistent basis. Ability to strategize and work collaboratively with AE’s and the Imagicomm Tulsa Sales management team is crucial. The qualities that will distinguish candidates are: Coaching management style, creative selling ideas, transactional negotiation expertise, development of new business, strong digital knowledge, motivational leadership qualities, a positive mindset and a professional persona.
SUMMARY
Under the direction of the General Manager, the DOS leads the KOKI-TV sales team. The DOS must be organized, goal oriented and structured. This person must possess an entrepreneurial mindset, competitive spirit and exhibit passion for marketing sales, both broadcast and digital.
- Strong communication and negotiation tactics with local clients and agencies
- Effective inventory management and pricing strategies
- Solid Role Model leadership of the sales team
- Collaboration with sales leadership team, AE’s, other station departments and customers
ESSENTIAL DUTIES AND RESPONSIBILITIES
- Leadership and performance management coaching of sales team – managers, AE’s and support staff
- Recruit hire and train managers and AEs to achieve revenue and share goals
- Recruit hire and train support staff to aid the sales team
- Set monthly, quarterly and annual goals for the team and individual AE’s. Track performance and determines accountability measures
- Develop and monitor performance accountability systems
- Assist in accurately forecasting revenue – weekly, monthly and annually
- Meet and exceed revenue budgets and share goals including total station, new business, digital and station initiatives and manage expense budgets
- Develop strong client relationships through in-person meetings, sales presentations and client entertainment both in the market as well as periodic travel
- Schedule and conduct weekly sales meetings, one-on-one AE meetings, in-field sales call and additional training opportunities
- Maintain exceptional knowledge of the Tulsa market to identify key strategies, emerging categories and new client prospects to increase overall station revenue
- Manage inventory, rates, and the Political sales process
- Analyze market trends and competitive initiatives.
- Work in partnership with KOKI-TV Sales Managers & AE’s, Research, News, Creative Services on ways to continually increase revenue and market share
- Knowledge of Excel & Power Point required. Knowledge of Wide Orbit Traffic and Sales systems and Matrix-Monarch CRM is preferred
- Perform other duties as assigned by management
SUPERVISORY RESPONSIBILITIES
DOS position carries out supervisory responsibilities in accordance with the organization's policies and procedures. Responsibilities include interviewing, hiring, and training employees; planning, assigning and directing work; appraising performance; rewarding and disciplining employees; addressing complaints and resolving problems.
Requirements:- 5+ years of media sales experience. Television sales management experience is required.
- Exceptional coaching, motivational and teaching skills.
- Strong problem solving and communication skills.
- Bachelor’s degree (B.A.) from four-year college or university or equivalent
- Valid driver’s license with positive driving record
Imagicomm Communications, LLC is an equal opportunity employer and does not discriminate against applicants on the basis of race, color, creed, religion, genetic information, ancestry, age, sex, gender, marital status, national origin, disability or handicap, veteran status, or any other status or characteristics protected by federal, state and/or local laws. Applicants may notify the appropriate local, state or federal agency if they believe they have been the victims of discrimination.
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