Marketing Manager
2 weeks ago
Marketing Manager
Full Time
Concordia Publishing House, the publishing arm of The Lutheran Church-Missouri Synod (LCMS) is currently looking to hire a full-time Marketing Manager. The ideal candidate should have a commitment to our mission, a passion for publishing, and a dedication to marketing our products to enhance and support the proclamation of the Gospel throughout member congregations and the world. This position is responsible for the management of products and services from ideation to sunsetting to optimize cost, value, and cycle time in support of CPH's mission and business plan goals.
Specific duties include:
- Develops, updates, and executes the annual business plan to achieve results daily including sales, costs, inventory, budgets, and missional impact.
- Supports the publishing plan by preparing financially viable product proposals for internal and executive approval.
- Researches the competitive environment to properly position products in the marketplace, identifying both large-scale and niche opportunities.
- Actively engages in an ongoing study of relevant market segments regarding characteristics, buyer profiles, market trends, etc.
- Works with Editorial and Design to optimize content, covers, and titles to maximize product impact.
- Oversees and assists with maintaining and updating product metadata through the ERP and web systems; collaborates with internal partners to ensure updates take effect.
- Works with the Marketing team to ideate and implement promotional campaigns including seasonal sales, warehouse sales, and other targeted offers.
- Develops and maintains an effective working relationship with the various members of the creative team(s) to ensure the successful development and marketing of products in assigned product groups.
- Collaborates with other marketing managers, copywriters, and designers to develop marketing programs designed to maximize both the launch of new titles as well as products later in their life cycle.
- Advanced Abilities: Product Management, Budgeting, Strategic Planning, Microsoft Excel
- Core Abilities: Business Writing, Adobe InDesign, Microsoft Office
- Ability to research and recognize opportunities.
- Skilled in written and verbal communication.
- Ability to initiate action to direct projects and keep schedules.
- Ability to provide leadership for and work with members of a team to complete projects.
- Knowledge in the areas of publishing, printing, graphic design, or design layout is helpful.
- Bachelor's degree in marketing, business, or related field.
- Five years of related marketing/business experience including product management, data analysis, and budgeting.
CPH offers a generous benefits package that can be tailored to your specific needs and well-being.
- Health benefits include Medical, Dental, Vision, Wellness, and Tax-advantaged Savings and Spending Accounts.
- Life Insurance, Accidental Death, Survivor Death benefits, and Disability Income Protection
- Generous Paid Time Off policy and Holiday Pay, as well as paid Parental Leave, Christian Mission Trips, and Jury Duty.
- 403(b) Retirement Savings option with a company match contribution and company contributions to a Pension Plan.
- Tuition Reimbursement for advanced degrees for yourself and for your children attending a LCMS elementary or high school.
- Hybrid work environment.
- A chance to work in a family-friendly environment.
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