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Email Marketing Manager
2 months ago
Why Join Lease End Marketing?
Lease End is the category leader in lease end buyout technology, empowering drivers over dealers. Our innovative platform makes buying out your car lease fast, simple, and pain-free. Founded in Burley, Idaho, Lease End has now expanded its operations to Lehi, Utah, in the heart of Silicon Slopes. Recognized as an Inc. 5000 company, we are one of the fastest-growing companies in America.
Our marketing team is rapidly expanding, and we are searching for game changers, data enthusiasts, natural leaders, marketing experts, and those who want to challenge the status quo and make a significant impact. We are data-driven and passionate about winning. Accelerate your career with us. Let’s do this
What We Are Looking For:
- A proven track record of innovative achievements in email marketing or any endeavor you undertake. You have consistently been a game-changer.
- At least 4 years of experience running email campaigns at every stage of the customer journey.
- Self-sufficiency in creating, running, launching, and optimizing email campaigns to meet revenue, ROI, and cost of acquisition targets.
- A data fanatic who thrives on improving and optimizing the email funnel from click to revenue.
- Expertise in monitoring and analyzing email marketing KPIs to measure the effectiveness of campaigns.
- A strong collaborator with the design and content teams to create digital assets and content for campaign launches.
- An execution and project management rockstar who delivers high-impact work weekly.
- A marketing professional who stays updated with the latest industry trends and email marketing best practices.
- Proficiency in A/B testing and tracking to enhance email marketing channel effectiveness.
- An automation expert who can build automations, triggers, and experiences that deliver personalized messages and experiences to increase CTR, conversion, and revenue.
- A born leader who identifies problems, determines root causes, provides solutions, gets things done, tracks results, and drives innovations that accelerate revenue and results.
Requirements:
- 4+ years managing email marketing tools such as Hubspot, Marketo, SendGrid, and Mailchimp.
- 4+ years of experience in creating and optimizing automation flows and triggers.
- 4+ years of experience building, owning, and improving customer touchpoints through email and text.
- Extensive experience in creating and optimizing landing pages for conversions and revenue.
- Extensive experience in A/B testing email subject lines, body copy, and landing pages to increase conversion and accelerate revenue.
- Extensive experience in email data analysis to improve conversion rates, reduce costs, and accelerate revenue.
- Cold email marketing experience, including warming up domains, optimizing deliverability, increasing conversions, and driving revenue, is a plus.
Lease End believes in fair hiring practices and strives to create a workplace that reflects the diversity of the communities we serve.