Marketing Manager, Audience Acquisition Team
3 weeks ago
Digital Marketing ManagerDivision Overview:This role is part of the Audience Acquisition team, which is part of the Streaming Group, Marketing Acquisition and Campaign Services team (MACS). We work closely with the digital teams to promote and amplify the very best content and products of what is produced every day.About the role:As a Marketing Manager, you will help manage growth and acquisition campaigns that focus on acquisition metrics such as conversion rates, cost per acquisition (CPA) and return on ad spend (ROAS). The ideal candidate understands how to derive ROAS and can prove it by demonstrating an understanding and application of online direct response marketing and optimization techniques. In this role, you will work closely with the Streaming team and business unit colleagues to manage acquisition marketing campaigns, with specific focus on mobile, social and/or display channels. This will be a fun and fast-paced role so we are looking for an enthusiastic and detail-oriented oriented team-player to join our entrepreneurial team.Responsibilities:
- Manage the day-to-day of online direct response and acquisition campaigns so that they meet the target KPIs
- Adjust and optimize marketing campaigns and plans to meet changing markets and competitive conditions in order to hit ROAS targets
- Generate audience + creative recommendations for campaigns based on historical data, shared insights from other teams, etc.
- Demonstrate strong analytical skills in measuring and reporting on marketing programs and KPIs
- Develop and implement structured media plans that will deliver against advertising goals and budgets
- Evaluate, recommend, and manage ongoing relationships with media partners and vendors
- Collaborate with multiple departments to communicate campaign progress and updates
- Develop proactive ideas and solutions to meet business objectives
- Attend team meetings and department calls
- Monitor activities of competitors and provide industry trends and learnings
- Execute special projects as needed
- Bachelor's degree
- At least 5 years of online media/marketing experience, preferably with experience in running paid acquisition campaigns such as: direct online display, RTB display, mobile marketing, affiliate marketing, paid social or paid search
- At least 3 years of Agency or client experience overseeing media campaigns of at least $100K annually
- At least 2 years of experience working with top digital media reps from Facebook, Snapchat, Twitter, Reddit, Pinterest, TikTok, and LinkedIn
- At least 2 years of creating media proposals and post campaign reports that demonstrates a strong understanding of marketing key performance indicators (KPIs), media math and how it pertains to the success of marketing activities
- At least 1 year using Excel in a dynamic, data-driven, metrics oriented environment. This includes creating workbooks that reference multiple worksheets or additional workbooks using math formulas like vlookups, sumif, iferror, etc.
- At least 2 years of experience exhibiting exceptional communication skills (written and oral) with Managers, Directors, and VPs. This would include written communication in emails, decks, and presenting in front of peers and upper managers.
- At least 2 years of work experience in a role where you have shown you are self-motivated and able to work independently with regular check-ins and supervision from department leaders
- At least 2 years of experience displaying a high degree of proficiency with Microsoft Office Suite (Word, Excel, PowerPoint) and Google Office Suite (Docs, Sheets, Slides, Drive)
- At least 1 year of experience using any of the following marketing tech and/or measurement platforms such as: Omniture, Google Analytics, Kochava, App Flyer, Nielsen, comScore, Sprinklr
- $40.00/hour - $50.00/hour (W-2)
-
Marketing Manager, Audience Acquisition Team
23 hours ago
Burbank, United States Cypress Human Capital Management, LLC Full timeDigital Marketing Manager Division Overview This role is part of the Audience Acquisition team, which is part of the Streaming Group, Marketing Acquisition and Campaign Services team (MACS). We work closely with the digital teams to promote and amplify the very best content and products of what is produced every day. About The Role As a Marketing Manager,...
-
Burbank, United States VESTIS Full timeOverview:The Vertical & Product Marketing Manager is responsible for developing and implementing strategic marketing initiatives to promote company products and services within specific industry verticals in the US and Canada. This role involves conducting market research, identifying target audiences, and creating tailored marketing campaigns to drive...
-
Burbank, United States VESTIS Full timeOverview: The Vertical & Product Marketing Manager is responsible for developing and implementing strategic marketing initiatives to promote company products and services within specific industry verticals in the US and Canada. This role involves conducting market research, identifying target audiences, and creating tailored marketing campaigns to drive...
-
Marketing Manager II
5 days ago
Burbank, United States CareerBuilder Full timeSTAND 8 provides end to end IT solutions to enterprise partners across the United States and with offices in LA, Atlanta, New York, Raleigh, and more. Join our dynamic entertainment company as a Senior Manager, where you'll lead and drive innovation in our ever-evolving industry landscape. As a seasoned professional, you will play a pivotal role in steering...
-
Influencer Marketing Specialist Sports
1 week ago
Burbank, United States CareerBuilder Full timeLocation: ONSITE in Burbank, California. You must already reside within a 60-minute drivable distance. No relocation offered. MUST be onsite 5 days a week. 9-6, or 10-7. Occasional meetings to accommodate international partners between 6-8 PM (but you can be at home for those). Compensation Range: USD $80K-$105K Our client is a leading high-end drone and...
-
Burbank, United States Aramark Uniform Services Full timeOverview:The Vertical & Product Marketing Manager is responsible for developing and implementing strategic marketing initiatives to promote company products and services within specific industry verticals in the US and Canada. This role involves conducting market research, identifying target audiences, and creating tailored marketing campaigns to drive...
-
Influencer Marketing Specialist – Sports
Found in: Appcast Linkedin GBL C2 - 2 weeks ago
Burbank, United States Aquent Full timeLocation: ONSITE in Burbank, California. You must already reside within a 60-minute drivable distance. No relocation offered. MUST be onsite 5 days a week. 9-6, or 10-7. Occasional meetings to accommodate international partners between 6-8 PM (but you can be at home for those).Compensation Range: USD $80K-$105KOur client is a leading high-end drone and...
-
Diversity Outreach Manager
6 days ago
Burbank, United States Cynet Systems Full timeJob Description: Pay Range $45hr - $50hr Accountabilities: Work with the Diversity Outreach Director to proactively cultivate robust talent pipelines through strategic internal and external partnerships. Partner with senior leadership and multiple stakeholders across the enterprise to ideate and execute highly effective sourcing tactics, while...
-
Coordinator - International Media Management (H)
Found in: beBee S US - 1 week ago
Burbank, United States Avispa Technology Full timeCoordinator - International Media Management PMOUNTJP00000789 (H) A leading digital streaming network is seeking a Coordinator - International Media Management. The successful candidatewill assist the International Media Management team in the acquisition, management and distribution of marketing campaign assets. The ideal candidate 1+ years of experience...
-
Manager, International Media Management
2 weeks ago
Burbank, United States Cypress HCM Full timeJob DescriptionJob DescriptionManager, International Media ManagementEach year, the International Media Management delivers over 100+ campaigns to 7 international stakeholders. The Manager, International, will oversee the acquisition, management and distribution of marketing campaign assets to our International stakeholders. This individual will work...
-
Coordinator, International Media Management
2 weeks ago
Burbank, United States Cypress HCM Full timeJob DescriptionJob DescriptionCoordinator, International Media ManagementEach year, the International Media Management delivers over 100+ campaigns to 7 international stakeholders. The Coordinator, International will assist the International Media Management team in the acquisition, management and distribution of marketing campaign assets. This individual...
-
Coordinator, International Media Management
2 days ago
Burbank, United States Cypress HCM Full timeJob DescriptionJob DescriptionCoordinator, International Media ManagementEach year, the International Media Management delivers over 100+ campaigns to 7 international stakeholders. The Coordinator, International will assist the International Media Management team in the acquisition, management and distribution of marketing campaign assets. This individual...
-
Coordinator - International Media Management (H)
Found in: beBee jobs US - 2 weeks ago
Burbank, California, United States Avispa Technology Full timeCoordinator - International Media Management PMOUNTJP H) A leading digital streaming network is seeking a Coordinator - International Media Management. The successful candidatewill assist the International Media Management team in the acquisition, management and distribution of marketing campaign assets. The ideal candidate 1+ years of experience...
-
Media Asset Project Manager
1 week ago
Burbank, United States Motion Recruitment Full timeMedia Asset Project Manager6-12 Month Contract (Possible Extension)Location: Hybrid (Client located in Burbank, CA or New York, NY)*Must be able to work on W-2 basis*Must be local to Burbank, CA or New York, NYJob DescriptionIn US Creative Marketing team, we distribute over 100+ marketing campaigns to 7 stakeholders within the org. They will be assigned to...
-
Technical Project Manager
4 days ago
Burbank, United States 247 Headhunting Full timeJob DescriptionJob Description TITLE: Technical Project Manager – SalesforceTYPE: CONTRACT (6-12+ months)WORK MODEL: HYBRIDLOCATION: Burbank, CAINDUSTRY: RETAIL CLIENT SUMMARYOur client is a leader in the commercial real estate market. They are seeking a skilled Technical Project Manager for an enterprise Salesforce implementation. Your role will play a...
-
Burbank, United States Russell Tobin Full timeJob DescriptionJob DescriptionA World Mass Media Company is looking to hire a Senior Marketing Strategy Manager!Contract: 8 monthsLocation: Burbank, CAPay: $90-95/ hourlyThe Senior Manager of TV Marketing Strategy and Analytics will play a critical role in shaping the long-termstrategic vision for how TV Marketing Group measures and reports performance...
-
Burbank, United States Russell Tobin Full timeJob DescriptionJob DescriptionA World Mass Media Company is looking to hire a Senior Marketing Strategy Manager!Contract: 8 monthsLocation: Burbank, CAPay: $90-95/ hourlyThe Senior Manager of TV Marketing Strategy and Analytics will play a critical role in shaping the long-termstrategic vision for how TV Marketing Group measures and reports performance...
-
Burbank, United States JobWebKenya Full timeJob Description Safaricom is the leading provider of converged communication solutions in Kenya. In addition to providing a broad range of first-class products and services for Telephony, Broadband Internet and Financial services, Safaricom seeks to uplift the welfare of Kenyans through value-added services and support for community projects. Summary We are...
-
Hospice Marketing Director/ community liaison
2 weeks ago
Burbank, United States MD Care Hospice Full timeJob DescriptionJob DescriptionJob Title/Position: Marketing/Community Relations DirectorYou must have health care connections for this job.Reports To: Executive Director/AdministratorJOB DESCRIPTION SUMMARYResponsible for managing all aspects of organization marketing including managing the members of the marketing team, establishing and maintaining positive...
-
Hospice Marketing Director/ community liaison
2 weeks ago
Burbank, United States MD Care Hospice Full timeJob DescriptionJob DescriptionJob Title/Position: Marketing/Community Relations DirectorYou must have health care connections for this job.Reports To: Executive Director/AdministratorJOB DESCRIPTION SUMMARYResponsible for managing all aspects of organization marketing including managing the members of the marketing team, establishing and maintaining positive...
