Marketing Mgr
2 weeks ago
Marketing Manager needs 3+ years of experience.
Requirements:
- Bachelor's Degree in Marketing, Analytics, or related field
- Experience with SQL
- Experience with Unica IBM 10/12
- Experience with Oracle Responsys
- Experience trafficking activities across multiple team members/functions
- Experience using a trafficking tool or production management software to coordinate activities
- Ability to problem solve and exercise critical thinking in a technical environment
- Must be able to work in a fast-paced environment, ability to multi-task while managing multiple projects from start to finish
- QA email rendering and functionality
- Troubleshoot and resolve data related issues
- Perform data testing
- Circulate proofs for approval
- Manage asset receipt and validation in workflow tool, internal campaign sign-off, and timelines
- Create campaign target audience list in IBM Unica 12 tool to be delivered across different platforms (e.g., Oracle Responsys, external vendor via SFTP/API)
- Ensure overall success of daily operations
- Serve as contact for all day-to-day email production items across multiple Optical brands (e.g., LC, TO, PV)
- Actively participate in weekly production meetings with cross-functional team members
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