Director of Sales Insights

11 hours ago

New York NY United States Flowcode Full time
Qualifications
  • Bachelor's degree in marketing, mathematics, business administration or a related field
  • Mastery of excel, comfortable in SQL
  • Experience with B2B2C and an understanding of how to sell to marketers through the lens of the consumer
  • Track record of using ROI and other data analytics in your marketing presentations
  • Data-obsessed and constantly experimenting and optimizing performance across channels to drive efficiency and revenue
  • Have numerous examples of how your marketing efforts have directly impacted the sales pipeline and, thus, conversion to customers
  • Experience in sales strategy and familiarity with CRMs like Hubspot
Responsibilities
  • In this role, we are looking for a Director of Sales Insights to reinvent our vertical sales marketing go-to-market engine and build world-class storytelling that will define the first operating system for the offline-to-online space
  • You’ll craft the strategy to drive leads and build out the pipeline to turn data into effective sales tools and collateral
  • Build sales marketing collateral that demonstrates the value derived from unique data collected via the Flowcode suite and conversions
  • Mine existing data to create persuasive decks that bring to life the effectiveness of the product
  • Use Flowcode proprietary data to publish white papers with insights that did not previously exist
  • Analyze and track the effectiveness of activities, input metrics and calibrate the strategy as needed to hit quarterly OKRs
  • Build effective content for the candidate journey on our website, social media, and in lifecycle emails
  • Design lead generation campaigns mapped to buyer profiles
Benefits
  • The current range for this role is $200K - $230K + equity + benefits
About Flowcode

Flowcode is the offline to online company, building direct connections for brands and consumers. By unifying data-driven design with the latest in QR technology, Flowcode enables contactless connection with speed, security, and ease.

Founded by the former CEO of AOL and President of Google Americas, we are a team of large company executives, startup founders, engineers, scientists, artists, and designers - who are all data-obsessed. Flowcode is always looking to increase our potential as a company. We are focused on building a powerfully diverse workforce, not just because it is the right thing to do but because it expands the potential of our team exponentially.

Flowcode has been committed to growing a team with diverse backgrounds, capabilities, and perspectives since Day 1. We will always celebrate what makes us each unique and therefore take equal opportunity seriously. All qualified applicants will receive consideration for employment without regard to, and will not be discriminated against based on age, race, gender, color, religion, national origin, sexual orientation, gender identity, veteran status, disability or any other protected category.

A successful candidate’s starting pay will be determined based on the role, job-related skills, experience, qualifications, work location, and market conditions. The range displayed on each job posting reflects the minimum and maximum target base salary for roles in Colorado, California, and New York.

Please note that this role is based in NYC and will be a minimum of 3-4 days a week in the office.

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