Marketing Manager, State and Local Government
1 day ago
Amazon is seeking a talented, self-directed marketing leader to drive awareness, customer adoption, and demand generation for Amazon Web Services (AWS) within the state and local government (SLG) and education (EDU) market. This is a unique opportunity to play a key role in an exciting, fast growing business.
Responsibilities- The Manager is responsible for developing and delivering aligned marketing programs and will interface directly with the SLG and EDU business and sales stakeholders.
- Collaborate with business and sales leaders on go-to-market strategy including market segmentation, messaging, marketing channels, and campaign execution.
- Develop and execute aligned field marketing plans including digital, content, and events to drive demand generation and pipeline in support of SLG & EDU sales targets.
- Leverage and tailor corporate-level product marketing campaigns and materials to accelerate and maximize results in SLG & EDU business.
- Communicate regularly with internal business and sales leaders including regular updates with the broader SLG & EDU sales teams.
- Ensure SLG & EDU target customers, customer stories, partners, and business priorities are top of mind in all marketing activities.
- Earn trust and maintain strong relationships across organization to support their goals, working in conjunction with other marketing leaders and with peers, increasing engagement with marketing and driving program support.
- Monitor and report on campaign results and effectiveness, including ROI and recommended changes as needed.
- Lead campaign reporting and post-mortems, ensuring all projects have clearly defined success metrics which are tracked, analyzed, and communicated.
- Willingness and ability to work independently and autonomously.
- 4+ years of professional non-internship marketing experience.
- Experience using data and metrics to drive improvements.
- Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion.
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables).
- Experience using Microsoft Excel to manipulate and analyze data.
- Experience participating and leading marketing recommendations in sales team calls, in-person meetings and planning sessions.
- The base pay for this position ranges from $64,500/year in our lowest geographic market up to $155,200/year in our highest geographic market.
- Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits.
Company - Amazon Web Services, Inc.
Job ID: A2527600
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