Integrated Campaigns Marketing Manager, Webinars

3 days ago

Seattle WA United States salesforce Full time

To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts.

Job Category: Marketing & Communications

About Salesforce:

We’re Salesforce, the Customer Company, inspiring the future of business with AI+ Data +CRM. Leading with our core values, we help companies across every industry blaze new trails and connect with customers in a whole new way. And, we empower you to be a Trailblazer, too — driving your performance and career growth, charting new paths, and improving the state of the world. If you believe in business as the greatest platform for change and in companies doing well and doing good – you’ve come to the right place.

Slack is where work happens for millions of people every day. We're on a mission to make people’s working lives simpler, more pleasant, and more productive Right now, we’re hiring an Integrated Campaigns Marketing Manager to supercharge our webinar strategy and drive demand for Slack.

What you'll be doing:

  1. Own and elevate our webinar program: Develop and execute a global webinar strategy, including accurate audience segmentation and program optimization.
  2. Produce and manage webinars: Handle day-to-day production, from creating registration pages, conducting dry runs, and hosting multiple live events weekly.
  3. Manage on-demand webinar strategy: Build a multi-channel on-demand webinar strategy to maximize views and impact.
  4. Drive promotions and sales communications: Leverage email, social, display, and internal comms to boost registration and ultimately pipeline.
  5. Measure and report performance: Analyze data and produce regular reports to track webinar contribution, effectiveness, and impact.
  6. Collaborate cross-functionally: Work closely with demand generation, product marketing, and global teams to ensure alignment and flawless execution.
  7. Optimize and innovate: Continuously refine processes to improve program efficiency and stay ahead of industry trends.

What you should have:

  1. 3-5 years in the webinar field or similar discipline, with a track record of planning, executing, and optimizing webinars.
  2. Technical savvy: Familiarity with ON24, Salesforce, and other marketing tools related to campaigns.
  3. Data-driven mentality: Ability to analyze data and make performance improvements.
  4. Project management skills: Outstanding organization, rigorous attention to detail, and comfort with deadlines and deliverables.
  5. Clear communication: Strong communication skills across multiple channels and the ability to craft compelling stories with PowerPoint/Google Slides.
  6. Proactive attitude: A go-getter who takes ownership, is accountable, and drives results.

Accommodations: If you require assistance due to a disability applying for open positions please submit a request via this Accommodations Request Form .

Posting Statement: At Salesforce we believe that the business of business is to improve the state of our world. Each of us has a responsibility to drive Equality in our communities and workplaces. We are committed to creating a workforce that reflects society through inclusive programs and initiatives such as equal pay, employee resource groups, inclusive benefits, and more. Learn more about Equality at and explore our company benefits at .

Salesforce is an Equal Employment Opportunity and Affirmative Action Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status.

Salesforce welcomes all.

For Colorado-based roles, the base salary hiring range for this position is $110,600 to $152,200. For Washington-based roles, the base salary hiring range for this position is $121,800 to $167,400. Compensation offered will be determined by factors such as location, level, job-related knowledge, skills, and experience. Certain roles may be eligible for incentive compensation, equity, and benefits. More details about our company benefits can be found at the following link: Salesforce Benefits .

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