Sr. Events Manager

19 hours ago

Dallas TX United States AppFolio Full time

Hi, We’re AppFolio

We’re innovators, changemakers, and collaborators. We’re more than just a software company – we’re pioneers in cloud and AI who deliver magical experiences that make our customers’ lives easier. We’re revolutionizing how people do business in the real estate industry, and we want your ideas, enthusiasm, and passion to help us keep innovating.


The Sr. Events Manager will be responsible for end-to-end planning and execution of AppFolio's hosted proprietary events. You will be an expert in managing a wide range of event types, with a particular focus on large-scale conferences, and a range of experience in other proprietary or marquee events.

You have a proven track record in scaling events at fast-growing companies, leveraging your expertise in strategy, project management, budget oversight, and cross-functional collaboration. You thrive in dynamic, fast-paced environments and bring a positive, upbeat attitude to everything you do. You are a pacesetter who leads with empathy and expertise, inspiring teams to achieve outstanding results. You will collaborate effectively across the organization, partnering with diverse departments and cross-functional teams to deliver extraordinary events and create memorable experiences that position AppFolio's events as best-in-class.

Your impact

  • End-to-end planning, scaling, and executing AppFolio's hosted proprietary/marquee events.

  • Lead the strategic planning and creative development of a diverse range of events, including large-scale paid conferences and flagship events.

  • Deliver extraordinary events and create memorable experiences that position AppFolio's events as best-in-class.

  • Shape the future of AppFolio’s events strategy with a focus on reimagining and evolving our events to be the best in the industry.

  • Manage complex event workflows, from ideation through execution, ensuring all elements are delivered on time, within budget, and to the highest quality.

  • Engage with key stakeholders to define event objectives and outcomes, aligning event strategies with AppFolio’s growth and brand vision.

Qualifications

  • Seamlessly collaborate across the organization, from executive leadership to third-party vendors, ensuring alignment.

  • Extensive experience with conferences & marquee events that host 5,000+ attendees.

  • Expertise in budget management including revenue modeling and a guru in negotiating contracts with vendors, hotels, 3rd party event partners.

  • Create and deliver compelling presentations to internal and external stakeholders, clearly articulating event strategies, plans, and outcomes.

  • Develop scalable plans and presentations that align with our evolving events portfolio.

  • Ability to influence all levels of the organization to ensure desired outcomes of the event.

  • Knowledge of event techstack (i.e., Salesforce, Airtable, Tableau, Cvent, or similar).

  • Proficiency in the Google Suite.

Must have

  • 8-10+ years in event marketing and conference management, with extensive experience leading large user conferences, and proprietary or flagship events with 5,000 or more attendees.

  • Demonstrate high levels of strategic thinking, tactical execution, and innovative approaches while maintaining a fun and engaging style.

  • Experience in people management or mentoring, fostering growth, and developing teams.

  • Exceptional interpersonal skills, organizational acumen, and attention to detail.

  • Resourceful problem-solver, with the ability to navigate complex situations.

  • A proven track record in dynamic, fast-paced environments and bring a positive, upbeat attitude.

  • Lead with empathy and expertise, inspiring teams to achieve outstanding results.

  • Must be able to travel 25-30% of the time.

  • BA/BS degree or higher is preferred.

Compensation & Benefits

The base salary that we reasonably expect to pay for this role is: $104,600 to $130,000.

The actual base salary for this role will be determined by a variety of factors, including but not limited to: the candidate’s skills, education, experience, etc.

Please note that base pay is one important aspect of a compelling Total Rewards package. The base pay range indicated here does not include any additional benefits or bonuses/commissions that you may be eligible for based on your role and/or employment type.

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