Vice President, Demand Generation

2 days ago

Coffeyville KS United States - Full time
About Delinea :

Delinea is a pioneer in securing identities through centralized authorization, making organizations more secure by seamlessly governing their interactions across the modern enterprise. Delinea allows organizations to apply context and intelligence throughout the identity lifecycle across cloud and traditional infrastructure, data, and SaaS applications to eliminate identity-related threats. With intelligent authorization, Delinea provides the only platform that enables you to discover all identities, assign appropriate access levels, detect irregularities, and immediately respond to identity threats in real-time. Delinea accelerates your teams' adoption by deploying in weeks, not months, and makes them more productive by requiring 90% fewer resources to manage than the nearest competitor. With a guaranteed 99.99% uptime, the Delinea Platform is the most reliable identity security solution available. Learn more about Delinea on Delinea.com , LinkedIn , X , and YouTube .

Join our passionate, global team at Delinea and help us make the world a safer and more secure place. Our success is driven by world-class product leadership, outstanding engineers, and strategic investment from TPG. We value diversity, innovation, and a culture of respect and fairness. If you're ready to push boundaries and challenge the status quo in security, we want to hear from you.

Apply today to help us achieve our mission.

Vice President of Demand Generation Summary:

The Vice President of Global Demand Generation will play a critical role in driving Delinea's growth by developing and executing a comprehensive demand generation strategy across all global regions. This role requires a strategic leader with a data-driven mindset who can collaborate across marketing, sales, and product teams to deliver scalable and measurable results. Reporting directly to the CMO, the VP of Global Demand will oversee the global demand generation function, aligning efforts with overall business objectives, sales targets, and revenue goals.

What You'll Do:
  1. Demand Generation Strategy: Develop, lead, and execute a global demand generation strategy that aligns with the company's growth objectives, market positioning, and sales goals.
  2. Revenue Accountability: Partner closely with sales leadership to ensure demand generation initiatives contribute directly to bookings growth and pipeline acceleration.
  3. Campaign Development: Oversee the creation and optimization of multi-channel, integrated marketing campaigns (digital, email, paid media, webinars, website, etc.) to generate qualified leads and drive conversions.
  4. Website Strategy: Oversee the development, optimization, and maintenance of our company's website. Ensure the website aligns with our brand identity, provides an excellent user experience, and supports our marketing and business development goals.
  5. Pipeline Management: Track and optimize the full funnel from awareness to conversion, working closely with marketing and sales operation teams to ensure accurate forecasting and reporting.
  6. Data-Driven Decisions: Leverage analytics and marketing performance data to continually refine campaign strategies, optimize spend, and improve ROI.
  7. Collaboration: Work closely with cross-functional teams (sales, product marketing, customer success) to ensure that demand generation campaigns are aligned with product launches, sales initiatives, and go-to-market strategies.
  8. ABM Initiatives: Partner with the Field Marketing teams to drive targeted, account-based marketing efforts, ensuring the top priority accounts receive tailored, high-impact campaigns.

What You'll Bring:
  1. 10+ years of experience in demand generation or growth marketing roles, with at least 5 years in a leadership role managing global teams in B2B technology or cybersecurity companies.
  2. Strategic Vision: Proven experience developing and executing global demand generation strategies that drive significant pipeline and revenue growth.
  3. Sales Alignment: Demonstrated success in partnering with sales teams to align marketing initiatives with revenue targets.
  4. Digital Marketing Expertise: In-depth knowledge of digital marketing strategies and tactics, including paid media, content marketing, email campaigns, SEO/SEM, website management and social media.
  5. Analytical Skills: Strong analytical and data-driven mindset, with the ability to interpret complex data and translate insights into actionable strategies.
  6. Leadership: Proven track record of leading, mentoring, and scaling high-performance teams.
  7. Communication: Excellent communication and presentation skills with the ability to effectively collaborate with executives, peers, and direct reports.
  8. Global Experience: Experience leading demand generation efforts in multiple regions and adapting strategies for different markets.
  9. MarTech Knowledge: Proficiency in marketing automation platforms (e.g., Marketo, HubSpot) and CRM systems (e.g., Salesforce).
  10. Bachelor's Degree: in Marketing, Business, or a related field (MBA preferred).

Delinea Culture & Benefits:

Why work at Delinea?

• We're passionate problem-solvers doing our part to make the world a safer place.

• We invest in people who are smart, self-motivated, and collaborative.

• What we offer in return is meaningful work, a culture of innovation and great career progression

At Delinea, our core values are STRONG-Spirited - Trust - Respect - Ownership - Nimble - Global - and guide our behaviors and success. We believe weaving these core values into our day-to-day actions, and our process for hiring, evaluating, and promoting employees, helps us cultivate a work environment that embraces collaboration and camaraderie.

We take care of our employees. We offer competitive salaries, a meaningful equity and bonus program, and excellent benefits, including a full suite of medical, dental, and vision insurance, as well as 401(k) matching, ROTH, comprehensive life insurance, short-term and long-term disability insurance, an employee assistance program, generous discretionary time off (DTO), and 12 paid holidays. We support all families with 12 weeks of paid leave for new birth, adoption, surrogacy, or foster-to-adopt primary caregivers. Secondary caregivers are offered 6 weeks of paid leave.

Delinea is an Equal Opportunity and Affirmative Action employer and prohibits discrimination and harassment of any type with regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

Upon conditional offer of employment, candidates are required to complete comprehensive 7-year criminal background check, verification of education, and verification of employment, per employment policy.#J-18808-Ljbffr

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