VP of Demand Generation

2 weeks ago


Riverside CA United States VirtualVocations Full time
A company is looking for a VP of Demand Generation to lead its demand generation function.

Key Responsibilities

Oversee budget management and execution for paid media, SEO, and email marketing
Collaborate cross-functionally with product, sales, and revenue operations teams to align on demand generation goals
Lead data analysis and experimentation to optimize marketing strategies and improve funnel metrics

Required Qualifications

12+ years of progressively senior growth marketing experience
5+ years in a leadership position with proven expertise in coaching and guidance
Bachelor's degree in marketing, business, economics, or a technical field
Experience with email marketing and automation platforms
Demonstrated track record in developing and executing A/B tests and analyzing data for insights

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