B2B Marketing Lead Analyst

3 weeks ago


Bloomfield CT United States SPECTRAFORCE Full time

The ideal candidate will be responsible for providing strategic recommendations based off of his or her data analysis and market research. You will also track and analyze the performance of our marketing initiatives. Your analysis and recommendations will help make our marketing strategies more impactful and effective.

Responsibilities

  • Conduct market research and analysis related to competitive landscape, market trends, and business development
  • Uncover insights and make recommendations based off of this analysis and research
  • Distill complex marketing analysis into clear, simple presentations
  • Track, analyze, and report marketing initiatives

Qualifications

  • Bachelor's degree or equivalent experience
  • 1-2 years' experience holding an analytical, sales, business development, or business intelligence role
  • Strong analytical skills
  • Proficient in Microsoft Office Suite



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