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Social Commerce Manager

2 months ago

Lehi, United States Pupford Full time

Company Overview: Pupford is a leading dog training and treat company dedicated to help pet parents build a better relationship with their pet. We are looking for a creative and dynamic Social Commerce Manager to join our team, focusing on TikTok to drive engagement and sales through innovative and compelling content.


Position Overview: The Social Commerce Manager (TikTok Focus) will be responsible for developing and executing social commerce strategies on TikTok. This role requires a deep understanding of TikTok's platform, trends, and user behavior, combined with a knack for creating engaging content that drives brand awareness and sales.


Key Responsibilities:

  • Content Creation: Develop, produce, and edit high-quality TikTok videos that resonate with our target audience and promote our products.
  • Strategy Development: Create and implement social commerce strategies to drive traffic, engagement, and sales through TikTok.
  • Trend Analysis: Stay up-to-date with the latest TikTok trends, challenges, and features, and leverage them to enhance our social commerce efforts.
  • Community Engagement: Engage with the TikTok community by responding to comments, participating in relevant conversations, and fostering a loyal follower base.
  • Collaboration: Work closely with the marketing, product, and creative teams to ensure cohesive brand messaging and integration across all social platforms.
  • Analytics & Reporting: Monitor and analyze performance metrics to optimize content and strategy. Provide regular reports on key performance indicators (KPIs) and insights.
  • Influencer Partnerships: Identify and collaborate with TikTok influencers to amplify brand reach and drive sales.


Qualifications:

  • Experience: Proven experience in social media management, with a strong focus on TikTok. Experience in social commerce is a plus.
  • Creativity: Strong creative skills with the ability to produce engaging and shareable content.
  • Analytical Skills: Proficient in using analytics tools to track performance and make data-driven decisions.
  • Communication: Excellent verbal and written communication skills.
  • Team Player: Ability to work effectively in a collaborative team environment.
  • Passion for Social Media: Deep understanding and passion for social media, particularly TikTok.


Preferred Qualifications:

  • Education: Bachelor's degree in Marketing, Communications, or a related field.
  • Technical Skills: Proficiency in video editing software and TikTok's content creation tools.


Why Join Us:

  • Innovative Environment: Be part of a forward-thinking company that embraces creativity and innovation.
  • Growth Opportunities: Opportunity for professional growth and career advancement.
  • Dynamic Team: Work with a passionate and dynamic team dedicated to excellence.
  • Impact: Make a significant impact on our social commerce strategy and overall brand success.


How to Apply: Interested candidates should submit their resume, a portfolio of TikTok content, and a cover letter outlining their relevant experience and creative vision for our TikTok strategy to Skyler Meine.

Pupford is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.