Vice President, Marketing and Brand Development

1 week ago

Port Washington, United States Palm Bay International Full time

Vice President, Marketing and Brand Development


Are you a strategic thinker? Do you make decisions based on data? Have you successfully led a team? Do you take initiative without minimal direction? Are you a person that likes to WIN? If you answered yes, then we want to hear from you. Please complete our survey for full consideration:


Palm Bay International () is looking for a dynamic, forward-thinking individual who has multiple years’ experience working in the wine industry, developing brands and expanding market knowledge. We are seeking someone who is a calculated-risk taker, comfortable with making decisions, leading a team, and providing our internal and external stakeholders with strategic information on how to grow our brands and take them to the next level


This role is the market expert leader when it comes to marketing principles, strategies and techniques. It requires someone who has demonstrated a strong record of success in developing and executing strategic marketing initiatives within the wine industry. The Vice President, Marketing and Brand Development is well-versed in areas such as innovation, market research, consumer behavior, branding, advertising, and social and digital marketing. The role entails the development and execution of strategic marketing plans for 50+ wine brands as well as drive innovation with a stream of new brand launches. Experience in overseeing a budget greater than $15 million and building on important relationships with suppliers, press, and other stakeholders is a must.


Location: Port Washington, NY and NYC


Responsibilities/Essential Functions:

  • Develop and implement comprehensive marketing strategies to drive brand awareness, customer acquisition, and revenue growth.
  • Lead the marketing team in executing integrated marketing campaigns across various channels, including digital, social media, events, and traditional marketing.
  • Collaborate with cross-functional teams to ensure alignment between marketing strategies and overall business objectives.
  • Conduct market research and analysis to identify trends, competitive landscape, and consumer preferences within the wine industry.
  • Manage marketing budget effectively, ensuring ROI on marketing investments.
  • Oversee product marketing efforts, including new product launches, packaging design, and pricing strategies.
  • Build and maintain relationships with key stakeholders, including distributors, retailers, influencers, and media partners.
  • Provide leadership, mentorship, and guidance to the marketing team, fostering a culture of creativity, collaboration, and accountability.
  • Monitor and report on key performance metrics, making data-driven decisions to optimize marketing initiatives.
  • Stay current on industry trends, regulations, and best practices to ensure the company remains competitive in the market.


Qualifications/Requirements:

  • Bachelor's degree in Marketing, Business, or related field; MBA is a plus.
  • Minimum of 10 years of experience in marketing roles within the wine industry; 5 years as a Marketing Director
  • High level of comfort with Business Intelligence tools such as Nielsen and Cognos
  • High level of Microsoft Office Suite, Excel in particular
  • Proven track record of leading successful marketing campaigns and initiatives that have driven business growth.
  • Strong understanding of the wine market landscape, consumer behavior, and industry trends.
  • Excellent communication, presentation, and interpersonal skills.
  • Strategic thinker with the ability to develop and execute innovative marketing strategies.
  • Experience managing and mentoring a team of marketing professionals.
  • Ability to work collaboratively in a fast-paced, dynamic environment.
  • Proficiency in marketing analytics tools and data-driven decision-making.
  • Passion for wine and a deep appreciation for the artistry and craftsmanship of winemaking.


If you meet the qualifications outlined above and are ready to take on a leadership role in shaping the marketing strategy of Palm Bay International, we would love to hear from you. Apply now to join our team and help us continue to grow and succeed in the wine industry.


Benefits Overview:

Palm Bay offers a competitive compensation package including medical, dental, vision, life insurance, 401(K), paid vacation, personal time off and 11 paid company holidays.


Palm Bay International is an equal opportunity employer.

  • Senior Vice President of Brand Marketing

    2 weeks ago

    Washington, United States The Brand Guild Full time

    The Brand Guild is seeking a Senior Vice President of Brand Marketing to lead and oversee the Creative and Marketing departments of the agency. The ideal candidate will have a minimum of 15 years of relevant experience, preferably within a mid-sized agency environment. The Brand Guild's Creative and Marketing team manages strategy, development and...

  • Vice President of Global Communications

    4 weeks ago

    Washington, United States Brand USA Full time

    Job Details Job Location: Brand USA - Washington, DC Position Type: Full Time Salary Range: Undisclosed Job Shift: Any Vice President of Global Communications Classification: Exempt/Full Time Department: Marketing Reports To: Chief Marketing Officer SUMMARY The Vice President of Global Communications leads all global consumer earned media efforts for Brand...

  • Vice President of Communications

    2 months ago

    Washington, United States Pailin Group Psc Full time

    Vice President of Communications — The Pailin Group Professional Search Consultants THE PAILIN GROUP PROFESSIONAL SEARCH CONSULTANTS October 4, 2017 Vice President of Communications Washington Pailin Group Executive Search Deputy Vice President of Communications Reports To: Vice President of Communications, Marketing and Development Job...

  • Vice President of Communications

    3 weeks ago

    Washington, United States Pailin Group Psc Full time

    Vice President of Communications — The Pailin Group Professional Search Consultants THE PAILIN GROUP PROFESSIONAL SEARCH CONSULTANTS October 4, 2017 Vice President of Communications Washington Pailin Group Executive Search Deputy Vice President of Communications Reports To: Vice President of Communications, Marketing and Development Job...

  • Vice President, Marketing

    2 months ago

    Washington, United States Headfirst Companies Full time

    The Position: The Vice President of Marketing oversees all aspects of marketing, sales, and business development at Headfirst Companies and leads a high-performing team at all stages of their professional journeys, from early-career associates to seasoned subject matter experts across each of our four programming divisions: KI Concerts, Headfirst Honor Roll...

  • Vice President, Marketing:

    4 weeks ago

    Washington, United States HF HQ Full time

    The Vice President of Marketing oversees all aspects of marketing, sales, and business development at Headfirst Companies and leads a high-performing team at all stages of their professional journeys, from early-career associates to seasoned subject matter experts across each of our four programming divisions: KI Concerts, Headfirst Honor Roll Camps,...

  • Vice President, Marketing:

    2 days ago

    Washington, United States HF HQ Full time

    The Vice President of Marketing oversees all aspects of marketing, sales, and business development at Headfirst Companies and leads a high-performing team at all stages of their professional journeys, from early-career associates to seasoned subject matter experts across each of our four programming divisions: KI Concerts, Headfirst Honor Roll Camps,...

  • Vice President, Marketing

    3 weeks ago

    Washington, United States Headfirst Companies Full time

    The Position: The Vice President of Marketing oversees all aspects of marketing, sales, and business development at Headfirst Companies and leads a high-performing team at all stages of their professional journeys, from early-career associates to seasoned subject matter experts across each of our four programming divisions: KI Concerts, Headfirst Honor Roll...

  • Vice President of Development

    7 days ago

    Washington, United States Pacific Legal Group Full time

    About the Vice President of Development Opening The Federalist Society for Law and Public Policy Studies seeks a Vice President of Development to lead our development team. This position, in partnership with the President, is responsible for building a donor engagement strategy and overseeing a variety of efforts to reach fundraising goals. A strong...

  • Associate Vice President, Marketing

    1 month ago

    Washington, United States George Washington University Full time

    The Office of Communications and Marketing is comprised of a high performing team responsible for advancing the universitys reputation and telling GWs story through a diverse array of university channels, including digital and web properties and pu Marketing, Vice President, Associate, President, Leadership, Communications, Business Services

  • Vice President of Global Sales

    4 days ago

    Port Washington, United States WAC Lighting Full time

    Title: Vice President – Domestic & International SalesLocation: OpenTravel: As Required Without RestrictionCategory: C-Level ExecutiveEnvironment: CorporateHeadquarters: Port Washington, New YorkWAC Lighting WAC Lighting has disrupted and elevated the industry by challenging conventions and building sustainable products responsibly. With six thriving...

  • Advertising Vice President

    3 weeks ago

    Washington, United States M+R Full time

    We’re looking for a Vice President to join our Advertising Area. When you come work with us, here’s what you’ll find: Work that is meaningful. We are a fast-paced, deadline-driven consulting firm that only works with nonprofit clients who are essential to advancing the cause of justice, alleviating suffering, and solving the greatest challenges we...

  • Advertising Vice President

    3 weeks ago

    Washington, United States M+R Full time

    We’re looking for a Vice President to join our Advertising Area. When you come work with us, here’s what you’ll find: Work that is meaningful. We are a fast-paced, deadline-driven consulting firm that only works with nonprofit clients who are essential to advancing the cause of justice, alleviating suffering, and solving the greatest challenges we...

  • Senior Vice President, Communications

    4 weeks ago

    Washington, United States LSG Full time

    LSG, an impact agency specializing in brand building, corporate reputation management, and public affairs, is seeking a senior vice president to join our team in Washington, D.C. The senior vice president will serve as a senior communications strategist, integrated communications campaign lead, and senior client relationship manager for new and existing LSG...

  • Senior Vice President, Communications

    32 minutes ago

    Washington, United States LSG Full time

    LSG, an impact agency specializing in brand building, corporate reputation management, and public affairs, is seeking a senior vice president to join our team in Washington, D.C. The senior vice president will serve as a senior communications strategist, integrated communications campaign lead, and senior client relationship manager for new and existing LSG...

  • Vice President of Development

    3 weeks ago

    Washington, Washington, D.C., United States Home Builders Institute Inc Full time

    APPLICATION INSTRUCTIONS All applications must be accompanied by a cover letter and résumé. Cover letters should be responsive to the mission of The Home Builders Institute as well as the responsibilities and qualifications stated in the prospectus. Review of applications will begin immediately and continue until the successful candidate has been selected....

  • Vice President of Development

    3 weeks ago

    Washington, Washington, D.C., United States Home Builders Institute Inc Full time

    APPLICATION INSTRUCTIONS All applications must be accompanied by a cover letter and résumé. Cover letters should be responsive to the mission of The Home Builders Institute as well as the responsibilities and qualifications stated in the prospectus. Review of applications will begin immediately and continue until the successful candidate has been selected....

  • Vice President of Development

    4 weeks ago

    Washington, Washington, D.C., United States Home Builders Institute Inc Full time

    APPLICATION INSTRUCTIONS All applications must be accompanied by a cover letter and résumé. Cover letters should be responsive to the mission of The Home Builders Institute as well as the responsibilities and qualifications stated in the prospectus. Review of applications will begin immediately and continue until the successful candidate has been selected....

  • Senior Vice President, Marketing and Growth

    3 weeks ago

    Washington, United States The Humane Society of the United States Full time

    Senior Vice President, Marketing and Growth United States ● Washington, DC, USA ● Virtual Req #1064 Friday, June 7, 2024 Position closing 6/10/24 The salary for this position starts at $225,000 annually. Salary offers will be commensurate with experience, qualifications, skills, training and education. The Humane Society of the United States...

  • Senior Vice President, Communications

    4 weeks ago

    Washington, United States LSG Full time

    LSG, an impact agency specializing in brand building, corporate reputation management, and public affairs, is seeking a senior vice president to join our team in Washington, D.C. The senior vice president will serve as a senior communications strategist, integrated communications campaign lead, and senior client relationship manager for new and existing LSG...