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Director of Sales

2 months ago

Farmingdale, United States TYR Sport, Inc. Full time

Summary /Objective

Responsible for the representation and sales leadership of the TYR Brand within the US marketplace with a focus on the Retail channel. Cultivation of strong relationships with internal and external teams. Drive a sustainable and profitable business based on brand priorities and consumer trends.


Position Responsibilities and Accountabilities:

  • Manage & direct the selling of the TYR brand in the Retail sales channel within the U.S.
  • Manage internal Sales team including Retail Sales Associate.
  • Proactive account management: Continual sales analysis to manage product life cycles, inventory models, and rates of sale.
  • Identify opportunities to improve existing business, attack new business opportunities, and quickly address business challenges with well-thought-out solutions.
  • Work in close partnership with the internal TYR Cross-Functional Teams: Account Service, Marketing, Merchandising, Planning, Sales Operations, Accounting & Credit to provide the highest level of service and product expertise from sell-in to sell-thru.
  • Coordinate, prepare, and execute seasonal product sell-in presentations. Strong, strategic negotiation & presentation skills; developing and using effective strategies to persuade and gain retailer support.
  • Drive Best-In-Class experience with TYR business and the retailer; partnering to maximize strong assortments for both brick and mortar as well as digital.
  • Formalized sales reporting and analysis of all retailer metrics, trends, insights-sales, inventory, gross margin, and customer data, via vendor wholesale portals & reports.
  • Identify opportunities to improve existing business, attack new business opportunities, and quickly address business challenges/hurdles with well-vetted solutions.
  • Knowledge and discipline to adhere to distribution guidelines.
  • Build exceptionally strong relationships and communication with retail partners.
  • Partner with other TYR channels and product category leads to maximize Brand presentation and growth with key retailers across categories.
  • Monitor competitor’s activities and performance; implementing strategies and tactics to compete.
  • Showroom product set up, maintenance, assist in processing retailer product sample requests/shipments.
  • Duties are subject to change as the business evolves. Special projects as needed.
  • Market travel at least 1x per month to stay informed of trends and account opportunities.
  • Domestic Travel up to 50%


Qualifications and Competencies:

  • 6+ years of sales and/or sales leadership with Key Accounts, and/or Specialty channels. Direct leadership of an extended sales team is a plus.
  • Strong interpersonal skills and ability to build lasting professional relationships.
  • Communication skills (both oral and written) and the ability to effectively communicate at all levels of the organization.
  • Inquisitive and curious to ask thought-provoking questions that develop an understanding of business needs and opportunities.
  • Ability to learn and utilize systems and operational processes to manage order bases and drive shipments.
  • Strong presentation skills to influence, command attention, storytelling, and close the sale.
  • Demonstrate strong initiative, high energy, curiosity, and a strategic mindset. Be detail-oriented with the ability to prioritize and provide complete follow-through on all responsibilities and KPIs.
  • Must have a sense of urgency to analyze a high volume of data/activity to meet tight deadlines.
  • Possesses strong analytical skills and working knowledge of retail math financial metrics: sales, inventory, turn, gross margin, open to buy & order book management.
  • Working and continued knowledge of national trends and the competitive landscape.
  • Computer proficiency in MS Office: Excel, PowerPoint, Word as well as experience using Power-Bi.
  • Travel to account, pertinent markets, regional/national sales meetings, and corporate offices.