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Team Connect Lead
2 months ago
We are seeking a dynamic and motivated Connect Team Lead to oversee our Connect Team, responsible for engaging with customers at various touchpoints, including dispensaries, events, and community activations. The ideal candidate will have strong leadership skills, a passion for cannabis, and the ability to effectively manage a team while working closely with our Marketing and Wholesale teams.
What you will be doing...
- Team Leadership & Scheduling: Manage and coordinate the schedules of the Connect Team members, ensuring optimal coverage at all events and activations.
- Event Management: Oversee and manage events, including pop-ups at dispensaries, event activation, and in-person efforts to support the Greenlight brand.
- Collaboration: Work closely with the Marketing and Wholesale teams to align on goals, messaging, and strategies for each event and activation.
- Customer Engagement: Lead efforts to connect with customers, ensuring a positive and memorable brand experience.
- Travel & Logistics: Coordinate travel and accommodations for the team, ensuring all logistics are handled efficiently.
- Reporting & Feedback: Provide regular reports to senior management on event outcomes, customer feedback, and team performance.
- Social Media & Content Creation: Utilize social media to promote events and engage with customers online. Experience with Canva or other graphic design tools is a plus.
- Photography: Capture high-quality images at events for use in social media and marketing materials.
- Brand Representation: Serve as a brand ambassador, embodying the values and mission of our dispensary group.
- And other duties as assigned
What we're looking for...
- A go-getter -- you have initiative and take charge
- A problem-solver -- you make Nancy Drew and the Hardy Boys look like amateurs
- Someone who is well-organized, detail-oriented and has great follow-up skills -- you're the equivalent to Leslie Knope on Parks & Rec.
- Someone who is great around other people -- you're the opposite of Ralph Wiggum on The Simpsons.
- Someone who is flexible -- you're not bothered by having to toss aside your To-Do list for the day; additionally, you are willing to work evenings, weekends, and holidays as needed.
- A team player -- you don't mind rolling your sleeves up and helping others.
- Be a child of social media -- in essence, you live in the Meta verse and are an avid #hashtager, especially when it comes to brand management.
- Be a creative cat -- your noggin is bursting with ideas
- A leader -- you can motivate others to help reach the common goals.
What the ideal person will have in their back pocket...
- Prior experience in the cannabis industry
- Experience planning and executing marketing events [for an organization].
- At least two (2) years of experience wrangling social media platforms [for an organization], across multiple locations preferred.
- Experience using Canva to create content; experience with Adobe preferred... experience with ContentStudio even better
**Greenlight is an Equal Opportunity Employer**