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Marketing Coordinator

3 months ago

Deerfield, United States IPC Full time

IPC International, Inc. is looking to hire a Marketing Coordinator. The Marketing Coordinator supports the day-to-day execution of marketing plans. Working closely with the marketing team, this person tracks and monitors the marketing projects schedule to achieve objectives. The coordinator must have a good understanding of digital marketing, CRM, and email tools to ensure accurate targeted marketing.Also, the coordinator takes an active role in tracking results of campaigns and creating dashboards as needed. The coordinator will have a good understanding and ability to build website pages and program webinars.


RESPONSIBILITIES

General Marketing and Communications

  • Maintain marketing production schedule, track projects and associated budgets, and monitor deadlines.
  • Work within CRM and email provider (HubSpot) to optimize marketing automation, create audience segments/saved searches for marketing campaigns, create workflows to assist community building activities.
  • Edit content on CMS websites (WordPress and Drupal) build and maintain web pages.
  • Coordinate promotional materials as needed. Assist in the development of annual marketing plans, campaign strategy and promotional materials, as assigned.
  • Create marketing dashboards for projects, tracking marketing activities as assigned.
  • Provide proofreading service for all communications, as assigned.
  • Provide marketing and communications support to other departments as needed.
  • Implement and coordinate digital marketing campaigns (PPC, remarketing, paid search, social media)


Events

  • Program webinars (Zoom)and coordinate with speakers.
  • Marketing support for booths at tradeshows: booth logistics, marketing collateral and promotional items.
  • Coordinate media trades.
  • Occasional travel will be required, approximately 20%.


Social Media

  • Recommend social media strategies and content to increase engagement.
  • Mine and/or create industry related content for social media channels.
  • Update social media content on all channels as directed by brand communications director.
  • Provide monthly report on social media engagement using HubSpot, Meltwater, Google Analytics (or similar tools).


REQUIREMENTS

Not all applicants will have skills that match a job description exactly. IPC values diverse experiences in other industries, and we encourage everyone who meets the required qualifications to apply. While having “desired” qualifications make for a strong candidate, we encourage applicants with alternative experiences to also apply. If your career is just starting or hasn't followed a traditional path, don't let that stop you from considering IPC. We are always looking for people who will bring something new to the table

  • Bachelor’s Degree in Marketing, Communications or related.
  • At least 2 years’ experience in Marketing or a related field, digital marketing experience is a must.
  • Experience in building website pages, Drupal experience a plus.
  • Exceptional verbal and written communication skills with a strong business acumen.
  • Able to work with a team and independently.
  • Provide high level of customer service to Internal customers.
  • Proficient with Microsoft Office/Office 365, MS Office Suite, Adobe, HubSpot or similar CRM, SharePoint and NetSuite or similar.


IPC International, Inc. is an Equal Opportunity Employer offering a competitive salary and excellent employee benefits. IPC as a virtual/hybrid work environment, candidate will ideally be located near Bannockburn, IL.


MRA – The Management Association is conducting this search on behalf of IPC International, Inc. Please send resume, cover letter to e-mail: Lyssa.bernstein@mranet.org. Please include resume & cover letter and subject line should say: MKTG COORD


Since 1957, IPC has been guiding the electronics industry through dramatic changes. A global industry association dedicated to the competitive excellence and financial success of its more than 5,800 member-company sites, IPC represents all facets of the industry including design, printed circuit board manufacturing and electronics assembly. As a member-driven organization and leading source for industry standards, training, market research and public policy advocacy, IPC supports programs to meet the needs of an estimated $2 trillion global electronics industry. IPC maintains additional offices in Taos, N.M.; Washington, D.C.; Atlanta, Ga.; Brussels, Belgium; Stockholm, Sweden; Moscow, Russia; Bangalore, India; and Shanghai, Shenzhen and Beijing, China.