Brand Communications Manager
4 weeks ago
Interested in a Brand Communications Specialist position for a Fortune 500 healthcare company in Nashville, TN? Robert Half's reputable client is soon beginning interviews for this role, apply today
As part of the the Healthcare Content and Communications team, the Brand Communications Specialist will work collaboratively across departments to create and distribute communications that support the Healthcare brand. The Brand Communications Specialists work will play a significant role in telling the healthcare brand story to diverse internal and external audiences. Communications include, but are not limited to, reports, publications, web pages, emails, social media postings, videos and more.
Responsibilities
- Write, edit and project-manage communications that support the healthcare brand story
- Create and/or consult on communications materials for internal stakeholders including development/M&A, marketing, HR, and others
- Seek out stories and themes from across the healthcare enterprise that provide compelling examples of the organizations culture and values
- Proofread communications materials for consistency, adherence to style/messaging guide, and factual accuracy
Qualifications and Skills
- Bachelors degree in relevant field plus 5 or more years experience in communications, content strategy or related field
- Proficient in AP style
- Experience working from a brand style guide; ability to adapt tone and voice to adjust to various audiences and messages
- Excellent writing skills and editorial ability; can write in easy-to-understand language
- Ability to adapt writing style for different media, including print, digital, event scripting, and video
- Understanding of how communications tactics contribute to a broader brand strategy
- Background and prior experience with a healthcare-related field is preferred; familiarity with clinically focused content, writing/editing using medical terminology, medical conditions and service lines
- Must be self-motivated; deadline-oriented
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Brand Communications Manager
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