Junior Marketing Manager

2 weeks ago

Beverly Hills, United States Russell Tobin Full time

Our client, a global company is seeking a Junior Marketing Manager.


Location: Beverly Hills, CA 90210 (Mostly remote, could get called in for in-person meetings as needed)


Duration: 3+ Months Contract with possible extensions.



Duties:

  • Marketing Strategy: Work with our partners to create a strong marketing campaign that is engaging fans, raising visibility and driving commercial results.
  • Project Management: Act as the marketing lead for specific projects and labels, including developing the overall marketing plan, budget and strategy for the campaign and executing it.
  • Marketing Plans: When not running a campaign, the candidate will be responsible for guiding our label partners in creating well thought out and creative plans.
  • Project Budgeting: Work with our label partners to create smart marketing budgets that help deliver maximum visibility while also focusing on the highest return on investment.
  • Label Meetings: Be available for all label meetings to act as a sounding board and strategist.
  • Weekly Updates: Create weekly updates for the team highlighting growth areas and opportunities on priority releases. Also work with label partners to ensure they are consistently delivering concise updates.
  • Label/Artist Relations: Available during negotiations as it relates to marketing strategy and label relations. This role is generally the first point of contact after a deal has been signed so that marketing plan development and marketing strategy can begin immediately to maximize timelines.
  • Digital Marketing Strategy: Work with the digital department to ensure that our partners are creating creative, innovative campaigns that engage fans utilizing pre-existing social platforms and new technologies.
  • Data Driven Analytics: Know how to query and speak to specific data points that are meaningful to account relations and artist/manager expectations.
  • Culture Driven Focus: Know of, be immersed in, and speak eloquently to the pulse/relevance of an artist within the culture of the scene, conveying what is meaningful for account relations and benchmarking artist/manager expectations.




Skills:

  • Strong verbal and written communication.
  • Experience in marketing within the genres music spaces.
  • Strong knowledge of traditional and digital marketing strategies for music consumption.
  • Must be tech savvy with deep understanding of current & forthcoming technologies and general market trends.
  • Candidates should be creative, innovative, detail-oriented and resourceful. Must be able to prioritize and multi-task.
  • Build and manage artist budgets to support online marketing.
  • Knowledge of social media best practices and how to put together a social media plan, build a fan base, etc.
  • Must have strong music industry relationships and vision to work with in house and 3rd party PR, Promo and online marketing teams.
  • Ability to handle multiple projects and operating effectively in a high-volume environment.



Education:

BA/BS in Marketing or a related field or Equivalent experience.

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