Senior Manager of Global Analytics and Customer Insights

2 weeks ago

Draper, United States LifeWave Corporate Full time

POSITION SUMMARY

You will leverage data and provide insights to grow our e-commerce business. Your primary responsibility is to analyze and interpret digital data, providing valuable insights into user behavior, website performance, and customer interactions. Through your advanced knowledge and experience with Google Analytics, Google Tag Manager, user behavior tools like FullStory or GlassBox, and website testing and optimization tools like Intellimize, you will play a pivotal role in improving our e-commerce business. Your deep understanding and appreciation of user behavior will enable you to translate data into actionable strategies, ultimately improving conversion rates, enhancing the customer journey, and driving increased revenue. You will create a comprehensive 360 overview of who our customer and competition to help us better communicate our value proposition more effectively.


ESSENTIAL DUTIES AND RESPONSIBILITIES

  • Utilize a variety of site analytics tools to understand the data and the story the data tells
  • Help create customer personas based on data and research
  • Create competitive analysis reports
  • Work in tandem with channel managers to ensure data integrity and comprehension of efforts
  • Develop a data and customer behavior road map to help identify key areas of customer friction points and areas of opportunities for revenue growth
  • Identify and recommend A/B testing opportunities
  • Create and present reports to articulate where we were, where we’re at, and where we need to go as it relates to our digital properties
  • Identify, resolve, and optimize a number of complex analytics and data issues to ensure data accuracy
  • Research and suggest technologies to help us better understand the customer landscape
  • Lead and mentor a growing team
  • Help facilitate user testing environments (surveys, field research, etc)


QUALIFICATIONS

  • Proven Experience: You have a solid track record as a Digital Marketing Analyst (or a similar role) and can demonstrate your ability to drive data-driven improvements. Your past experiences have contributed to measurable successes in optimizing digital marketing strategies.
  • Advanced Proficiency: You possess advanced proficiency in essential tools such as Google Analytics, Google Tag Manager, Excel/Google Sheets, and other relevant analytics tools. Your expertise allows you to navigate these platforms seamlessly, extracting meaningful data to inform strategic decisions.
  • Analytical Skills: Your advanced analytical skills set you apart, enabling you to delve into complex datasets, identify trends, and draw meaningful conclusions. Your insights are critical in shaping digital marketing strategies and tactics.
  • E-Commerce Experience: You have a solid background in e-commerce, understanding the intricacies of online retail and the factors influencing consumer behavior in the digital space. Your experience in user behavior (UX) analysis and conversion rate optimization (CRO) techniques is a key asset.
  • Data Visualization: Your expert ability to translate data into visually compelling presentations is crucial. You can effectively convey complex insights to non-technical stakeholders, fostering a shared understanding of the digital landscape and its impact on business objectives.
  • Communication Skills: Excellent communication skills are a must. Your ability to articulate findings, present recommendations, and collaborate with cross-functional teams ensures that data-driven insights are integrated seamlessly into overall business strategies. The ability to convey complex findings into an easy-to-understand format will be a key to your success here.
  • Detail-oriented and Self-directed: In a fast-paced and collaborative environment, your attention to detail and self-directed approach enables you to thrive. You can manage multiple tasks efficiently, ensuring the accuracy and reliability of your analyses.
  • AI Integration: utilize AI where it makes sense to augment projects.
  • Self-starter and team player – your role involves connecting with a variety of teams to drive success. You’re a self-starter who understands what needs to be done with minimal oversight.
  • Mentor – you will help mentor your team, providing leadership and feedback.
  • This role is not just about numbers; it's about translating numbers into meaningful actions that contribute to the overall success of our e-commerce initiatives. As a Digital Marketing Analyst, you'll be a key player in shaping the digital landscape of our business and driving continuous improvement
  • Flexibility to work "off hours" at times to communicate with global markets.

  • Senior Manager of Global Analytics and Customer Insights

    2 weeks ago

    Draper, United States LifeWave Corporate Full time

    POSITION SUMMARY You will leverage data and provide insights to grow our e-commerce business. Your primary responsibility is to analyze and interpret digital data, providing valuable insights into user behavior, website performance, and customer interactions. Through your advanced knowledge and experience with Google Analytics, Google Tag Manager, user...

  • Senior Manager of Global Analytics and Customer Insights

    2 days ago

    Draper, United States LifeWave Corporate Full time

    POSITION SUMMARY You will leverage data and provide insights to grow our e-commerce business. Your primary responsibility is to analyze and interpret digital data, providing valuable insights into user behavior, website performance, and customer interactions. Through your advanced knowledge and experience with Google Analytics, Google Tag Manager, user...

  • Senior manager Global SEO Stragegy

    3 days ago

    Draper, United States LifeWave Corporate Full time

    POSITION SUMMARY We are seeking a self-starter, experienced, innovative, and strategic thinker to spearhead our global Search Engine Optimization (SEO) initiatives. As the Sr. Manager of Global SEO Strategy, you'll be responsible for developing and executing comprehensive SEO strategies across multiple global markets, building and leading a team of SEO...

  • Senior manager Global SEO Stragegy

    3 days ago

    Draper, United States LifeWave Corporate Full time

    POSITION SUMMARY We are seeking a self-starter, experienced, innovative, and strategic thinker to spearhead our global Search Engine Optimization (SEO) initiatives. As the Sr. Manager of Global SEO Strategy, you'll be responsible for developing and executing comprehensive SEO strategies across multiple global markets, building and leading a team of SEO...

  • Global Sr. Content and Influencer Marketing Manager

    2 weeks ago

    Draper, United States LifeWave Corporate Full time

    POSITION SUMMARY We are seeking a seasoned Global Senior Content and Influencer Marketing Manager to spearhead the content strategy and influencer/affiliate development for LifeWave in a fast-paced and demanding yet fulfilling environment. This role involves helping to develop and execute on the content road map to drive the creation of compelling and...

  • Digital Ad Manager

    3 days ago

    Draper, United States LifeWave Corporate Full time

    POSITION SUMMARY We are seeking a highly skilled and experienced senior Paid Search Ad Manager to join our growing marketing team. The ideal candidate will have a proven track record of managing successful paid search campaigns across various platforms and industries. Your portfolio will showcase the results you’ve managed to drive. As a Paid Search Ad...

  • SR. Incident AND Problem Manager

    4 weeks ago

    Draper, United States Insight Global Full time

    Day to Day: Insight Global is looking for a Sr. Incident Manager to help their global operations team ensure the highest service levels of availability of their mission-critical software services. This individual will be required to take accountability for any highly visible, complex, and SLA impacting issues that occur across the SaaS service offerings....

  • International Search Engine Optimization Manager

    3 days ago

    Draper, United States LifeWave Corporate Full time

    POSITION SUMMARY We are seeking a self-starter, experienced, innovative, and strategic thinker to drive search success to our global markets. You’ll be reporting to the Sr. Global Manager of SEO Strategy. You'll be responsible for developing and executing comprehensive SEO strategies across multiple global markets and collaborating with cross-functional...

  • International Search Engine Optimization Manager

    3 days ago

    Draper, United States LifeWave Corporate Full time

    POSITION SUMMARY We are seeking a self-starter, experienced, innovative, and strategic thinker to drive search success to our global markets. You’ll be reporting to the Sr. Global Manager of SEO Strategy. You'll be responsible for developing and executing comprehensive SEO strategies across multiple global markets and collaborating with cross-functional...

  • Business Intelligence Manager

    7 days ago

    Draper, United States LifeWave Corporate Full time

    POSITION SUMMARYThis position will have responsibility for Managing the Business Intelligence department. This department assists sales, marketing, legal, customer service and other department leadership in driving operational excellence at a fast-growing international network marketing company. This individual will report to the Global Snr. Director of...

  • Business Intelligence Manager

    2 days ago

    Draper, United States LifeWave Corporate Full time

    POSITION SUMMARYThis position will have responsibility for Managing the Business Intelligence department. This department assists sales, marketing, legal, customer service and other department leadership in driving operational excellence at a fast-growing international network marketing company. This individual will report to the Global Snr. Director of...

  • Recruiting Coordinator

    3 weeks ago

    Draper, United States Insight Global Full time

    Insight Global is looking to hire a Recruiting Coordinator to work for a large financial service company. This role can sit in Dallas, TX or Salt Lake City. You will be supporting the recruitment team that sources for technical engineers.. You will also manage interviewer rosters, coordinate with potential candidates, schedule interviews, and collect...

  • Recruitment Coordinator

    3 weeks ago

    Draper, United States Insight Global Full time

    Required Skills and Experience:- Organizational skills- Strong verbal & written communication skills- Process-oriented- Ability to multitask- Ability to be proactive and responsive with candidates, managers, and other stakeholders- Familiar with Microsoft Outlook and ExcelNice to Have Skills and Experience:- Associate's or bachelor's degree in business...

  • Quality Assurance Manager

    7 days ago

    Draper, United States LifeWave Corporate Full time

    POSITION SUMMARYThe Quality Assurance Manager will be responsible for creating and establishing processes and metrics to successfully manage and improve performance of the Utah facility. This leader will partner closely with our Marketing, Sales, Events, Sales Operations, Legal, Member Success and Customer Service departments to improve overall operational...

  • Quality Assurance Manager

    7 days ago

    Draper, United States LifeWave Corporate Full time

    POSITION SUMMARYThe Quality Assurance Manager will be responsible for creating and establishing processes and metrics to successfully manage and improve performance of the Utah facility. This leader will partner closely with our Marketing, Sales, Events, Sales Operations, Legal, Member Success and Customer Service departments to improve overall operational...

  • Quality Assurance Manager

    7 days ago

    Draper, United States LifeWave Corporate Full time

    POSITION SUMMARYThe Quality Assurance Manager will be responsible for creating and establishing processes and metrics to successfully manage and improve performance of the Utah facility. This leader will partner closely with our Marketing, Sales, Events, Sales Operations, Legal, Member Success and Customer Service departments to improve overall operational...

  • Quality Assurance Manager

    6 days ago

    Draper, United States LifeWave Corporate Full time

    POSITION SUMMARY The Quality Assurance Manager will be responsible for creating and establishing processes and metrics to successfully manage and improve performance of the Utah facility. This leader will partner closely with our Marketing, Sales, Events, Sales Operations, Legal, Member Success and Customer Service departments to improve overall operational...

  • Director, RGM Franchise

    2 hours ago

    Draper, United States Coca-Cola Company Full time

    The primary location for this role is Salt Lake City, Utah. If you are interested in being part of a diverse, strategic, action-oriented team, look no further! We are interested in hiring top talent; someone with a growth mindset. The Director, Franchise RGM will be responsible for the implementation of overall Revenue Growth Management (RGM) Strategies to...

  • Manager, Business Development

    4 weeks ago

    Draper, United States Proofpoint Full time

    It's fun to work in a company where people truly BELIEVE in what they're doing! We're committed to bringing passion and customer focus to the business. Company Overview At Proofpoint, we have a passion for protecting people, data, and brands from today’s advanced threats and compliance risks. We hire the best people in the business to: Build and enhance...

  • Data Analyst

    2 weeks ago

    Draper, United States Opus Inspection Full time

    Position DescriptionCompany Overview Opus is a software and electronic hardware driven global leader in the Automotive Technology Service industry. Our mission is to make the world a cleaner and safer place by providing highly effective solutions for Vehicle Inspection and Intelligent Vehicle Support through innovative technologies, customer focus and...