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Assistant Marketing Analyst
3 months ago
Our client, a Famous Fashion Brand, is seeking a Marketing Analyst, Loyalty Programs to join the team in New York City.
Responsibilities:
- Help drive improved customer retention and purchase frequency through the successful execution and implementation of program strategies and member offers.
- Partner with key stakeholders in E-commerce, Retail, Brand Creative, Finance and IT to develop and drive the marketing and execution calendar across brand and channels.
- Carry out day to day execution of program activities across brands and channels including offer implementation, QA, collateral management, and marketing execution supervision.
- Serve as the functional triage partner, pulling appropriate parties together as needed to resolve issues raised by IT, stakeholders, store and call center associates.
- Ensure legal compliance for campaigns and promotions.
- Help develop future strategy proposals based on current performance and best practices from the marketplace.
- Work with business & IT stakeholders to plan, prioritize, and implement program enhancements.
- Analyze, interpret and report out on program performance and recommend changes and adjustments to refine and provide continuous improvement of the loyalty and retention marketing strategy.
- Compile and maintain competitor research.
Qualifications:
- Bachelor’s degree and 1-2 years of related experience in the loyalty marketing field
- Strong analytical skills required; strong proficiency in Microsoft Office and Google App Suite
- Strong ROI-focus, business and financial acumen
- Excellent verbal and written communication skills
- Creative, out of the box thinker with aptitude to think strategically but act tactfully
- Strong attention to detail and exceptional organizational/Project Management skills required
- Adaptability and multi-tasking capability, with solid time management skills
- Thrive in an environment of changing situations and priorities
Please submit your resume to apply
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