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Marketing Advisor

1 month ago

Houston, United States Exxon Mobil Full time
About us

At ExxonMobil, our vision is to lead in energy innovations that advance modern living and a net-zero future. As one of the world's largest publicly traded energy and chemical companies, we are powered by a unique and diverse workforce fueled by the pride in what we do and what we stand for.

The success of our Upstream, Product Solutions and Low Carbon Solutions businesses is the result of the talent, curiosity and drive of our people. They bring solutions every day to optimize our strategy in energy, chemicals, lubricants and lower-emissions technologies.

We invite you to bring your ideas to ExxonMobil to help create sustainable solutions that improve quality of life and meet society's evolving needs. Learn more about our What and our Why and how we can work together .

About Houston

ExxonMobil's state-of-the-art campus north of Houston serves as home to its Upstream, Product Solutions and Low Carbon Solutions businesses and their associated service groups. The facility opened in 2014 and accommodates more than 10,000 employees and visitors.

By bringing many global functional groups together, the campus provides employees with the tools and capabilities needed today, and in the future, to achieve business objectives and accelerate the discovery of new resources, technologies and products. It was designed to foster improved collaboration, creativity and innovation and enhance the company's ability to attract, develop and retain the top talent in the industry.

The campus is located in Spring, Texas, on 385 wooded acres immediately to the west of Interstate Highway 45 (I-45), at the intersection of I-45 and the Hardy Toll Road, approximately 25 miles from the cultural vibrancy of downtown Houston.

The campus was constructed to the highest standards of energy efficiency and environmental stewardship. Its design incorporates extensive research into best practices in building and workplace design through extensive benchmarking of the world's top academic, research, and corporate facilities.

Learn more about what we do in Houston here .

What role you will play in our team

  • The Marketing Advisor provides marcom and project management expertise in support of integrated marketing campaigns on a global scale. This role will evaluate marketing opportunities using digital capabilities and channels that align with business line objectives and customer experience strategies. It will also develop and implement processes, KPIs, and best practices in digital marketing; work collaboratively across business lines, sales, product development and other functions improve the customer awareness and consideration through all marketing channels.

  • This is an office-based position located at the ExxonMobil Campus in Spring, Texas.

What you will do

Brand Management: Understand brand strategy and promote campaigns in support of the strategy, driving growth in brand equity and enabling ExxonMobil to compete to win.
  • Support the Company and Low Carbon Solutions to manage development and communication of its brand

Marcom: Accountable for the planning and successful delivery of integrated global campaigns that result in customer awareness and engagement through digital and traditional channels. Drives the integrated marketing communication plans that support purchasing funnel conversion and other KPIs.
  • Working knowledge of marketing channels, including (but not limited to) social media, websites, paid media, trade shows/conferences, webinars, SEO/SEM, email marketing, online literature/fact sheets/speeches, press releases
  • Ability to prepare and plan a project brief with clear goals and deliverables
  • Collaborate across multiple functions including marketing, sales, customer service, EMIT, P&GA, etc. as needed to define and deliver relevant customer experiences for web, mobile and social
  • Ability to effectively manage agencies and other third parties
  • Ability to create compelling content in support of key messages
  • Maintain pipeline of projects that focus on linking business strategies to the desired digital customer experiences
  • Prioritize digital initiatives and drive awareness and consideration of Low Carbon Solutions offerings
  • Understanding of KPIs of digital channels and ability to measure and adjust campaign activities
  • Provide guidance and develop best practices on digital marketing including paid media, search marketing, web design and optimization, social media, video marketing, email marketing, etc.
  • Regularly assess performance of LOB digital initiatives and offer recommendations for improvement

Project Management: Ability to outline and develop an end-to-end campaign plan, understand project stages and interdependencies, meet schedule and budget requirements, generate increase in customer engagement. Ability to manage approvals for release of company information from Law, P&GA and senior leadership.

About You

Skills and Qualifications

  • Bachelor's Degree in Marketing, Communications, Business or related field.
  • Strong Marketing Communications experience (7+ years), including understanding of customer journey and B2B marketing
  • Ability to analyze channel, content and campaign data in order to achieve optimal engagement and performance
  • Effective written and oral communications; fluent in written and oral English
  • Ability to persuade and motivate others inside the organization, including marketing, technical and sales personnel (the role interfaces with all of these teams); strong interpersonal skills and professional credibility a must.
  • Well-organized, efficient and able to manage and steward multiple projects simultaneously.
  • Experience developing comprehensive communications plans, including budget recommendations and stewardship
  • Experience working with subject matter experts (engineers for example) and translating highly technical content into communications materials

Preferred Qualifications/ Experience

  • Master's degree in business, Marketing or similar
  • Global marketing experience, or other large-scale national marketing experience

Your benefits

An ExxonMobil career is one designed to last. Our commitment to you runs deep: our employees grow personally and professionally, with benefits built on our core categories of health, security, finance, and life.

We offer you:

  • Pension Plan: Enrollment is automatic and at no cost to you. The basic benefit is a monthly annuity to be paid to you in retirement for the rest of your life.
  • Savings Plan: You can contribute between 6% and 20% of your pay and are encouraged to enroll right away. If you contribute at least 6% to your savings plan, the Company will contribute a 7% match.
  • Workplace Flexibility: We have several programs such as "Flex your Day", providing ad-hoc flexibility around when and where you work, as well as longer-term programs such as leaves of absence and part-time work.
  • Comprehensive medical, dental, and vision plans.
  • Culture of Health: Programs and resources to support your wellbeing.
  • Employee Health Advisory Program: Provides confidential professional counseling for you and your family, including tools and resources promoting mental health and resiliency at no additional cost to you.
  • Disability Plan: Income replacement for when you cannot work due to illness or injury occurring on or off the job. Enrollment is automatic and at no cost to you.

More information on our Company's benefits can be found at www.exxonmobilfamily.com

Please note benefits may be changed from time to time without notice, subject to applicable law.

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EEO Statement

ExxonMobil is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, sexual orientation, gender identity, national origin, citizenship status, protected veteran status, genetic information, or physical or mental disability.

Nothing herein is intended to override the corporate separateness of local entities. Working relationships discussed herein do not necessarily represent a reporting connection, but may reflect a functional guidance, stewardship, or service relationship.

Exxon Mobil Corporation has numerous affiliates, many with names that include ExxonMobil, Exxon, Esso and Mobil. For convenience and simplicity, those terms and terms like corporation, company, our, we and its are sometimes used as abbreviated references to specific affiliates or affiliate groups. Abbreviated references describing global or regional operational organizations and global or regional business lines are also sometimes used for convenience and simplicity. Similarly, ExxonMobil has business relationships with thousands of customers, suppliers, governments, and others. For convenience and simplicity, words like venture, joint venture, partnership, co-venturer, and partner are used to indicate business relationships involving common activities and interests, and those words may not indicate precise legal relationships.

Nearest Major Market: Houston
Job Segment: Sustainability, Project Manager, Equity, Product Development, Energy, Technology, Finance, Research