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Events and Retail Marketing Manager
1 month ago
Renewal by Andersen - Northern Indiana
Renewal by Andersen is the custom division of Andersen Windows. Founded in 1903, Andersen Windows has been the world's largest and most recognized brand for exclusive window and door systems. Renewal by Andersen was founded with the objective of creating a different and better window and door replacement experience for homeowners.
We are seeking a talented and dynamic individual to lead the planning, coordination, and execution of our Event & Retail operations in the Northern Indiana market. In this role, you will grow a team of Brand Ambassadors to drive business and provide an exceptional experience for our customers. The ideal candidate will hold key characteristics such as clear communication, flexibility, and positivity that bring to life the core values of our organization. If you are a creative problem solver who thrives on leading a team in a fast-paced environment, we want to hear from you
Primary Responsibilities~
- Responsible for growing, mentoring, and training our current teams in the Northern Indiana market to increase our lead generation through non-traditional opportunities. (Home Shows Trade Shows - Retail Activations)
- Lead a team of supervisors that will help facilitate our marketing goals and strategies
- Drive success and results in your team by living the Renewal by Andersen methodology and core values
- Responsible for all activities related to interviewing, onboarding, and performance management of the brand ambassador team
- Work alongside the team in the field, providing feedback and ongoing coaching
- Set lead generation goals, compare performance to goals, and adjust goals as needed
- Provide detailed and accurate lead and sales forecast
- Foster a competitive yet collaborative team environment
- Participate in a weekly leadership meeting with the Director of Events to discuss opportunities in hiring, training, team performance, and new event opportunities
- Create and implement a plan to exceed lead generation goals and increase the sales conversion rate in your team
- Manage budget to meet/exceed the cost of marketing goals
- Complete weekly/monthly coaching evaluations to ensure consistent lead-setting behaviors within your team
- Lead monthly/ biweekly performance discussions with your team
- Facilitate weekly training boot camps
- Ability to work a flexible schedule to need the needs of the business; this includes evenings and weekends
- Basic understanding of Microsoft Word, Excel, and PowerPoint.
- 3-5 years of experience managing a sales or marketing team required
- Ability to demonstrate strong leadership and analytic skills
- Must have a valid driver's license
- High School diploma or equivalent
- Competitive base plus bonus structure
- Medical, Dental, Vision, Life Insurance, 401k
- Paid time off
- Great company culture
- Yearly incentive trips