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Director of Retail Portfolio Development

4 months ago


Bethesda, Maryland, United States HMSHost Full time
With a career at HMSHost, you really benefit We offer: Health, dental and vision insurance
Generous paid time off (vacation, flex or sick)
Holiday pay
401(k) retirement plan with company match
Company paid life insurance
Tuition reimbursement
Free parking and onsite fitness center
Wellbeing Support Program
Training and exciting career growth opportunities
Referral program – refer a friend and earn a bonus
Hudson by Avolta is seeking a creative, energetic retail leader with experience in specialty retail, brand oversight, licensing and/or brand development to fill our Director of Retail Portfolio Development. This professional will support business growth through market research and concept planning in alignment with landlord requirements and internal "win strategy," brand sourcing, negotiations, layout and design coordination, proposal preparation, and post-award implementation. The ideal candidate will have solid knowledge of merchandising, brand management (including licensing), and the ability to develop and maintain partnerships with various internal and external stakeholders. Purpose The purpose of the Director, Retail Portfolio Development is to support Business Development's business growth and contract value improvement strategies, initiatives, and projects through local market research, concept planning in alignment with landlord requirements and internal "win strategy," brand sourcing & negotiations, layout and design coordination, proposal preparation, and post-award implementation The role is responsible for ensuring close collaboration and coordination with Category Management, Operations, Design, Supply Chain, Marketing, Digital, Legal, HR and other key functions to ensure all key stakeholder input is considered throughout the development process.Essential Functions Reviews Business Development "win strategy" and landlord guidance/preferences (including but not limited to RFP requirements, landlord-published market research results, etc.) for each development opportunity within assigned markets to establish roadmap for concept planning.
Develops and maintains in-depth understanding of the retail composition of assigned local markets, including identification of category leaders and/or popular or trending brands, products and concepts (national, regional, or local).
Comprehends and examines project zone analysis with Business Development and Business Development Finance for each airport zone to understand traffic exposure, revenue potential, brand/concept adjacencies, competition, etc.
Prepares and validates preliminary concept plan (including potential alternate concepts) in partnership with Category Management and works in partnership with Category Management to source and secure any new brands or products to fill portfolio gaps or to source & secure local brands or products.

Presents Preliminary Concept Plan to the Developer and core development project team for review, evaluation and final decision making (by the Developer).
Partners with Category Management (and CM-Revenue team) to negotiate new brand agreements and supplementary supplier agreements with profitable business terms, and understanding/alignment with Supply Chain, QA, Operations, etc. Where viable and when appropriate or in line with the development win strategy, secure brand exclusivity for RFPs.
Obtains timely approval (e.g., Letter of Authorization) and brand logos, graphics, etc. from all brands in final Concept Plan (including local brands) for inclusion in proposals (RFP submissions, lease extension proposals, etc.)
Prepares concept-related documents for proposal submittals, including concept narratives, product & price lists, brand testimonials, etc. Participates in oral presentations, as directed by Developer, including coordinating attendance by brand representatives, as needed.
Coordinates securing stakeholder input from Category Management (and CM-Revenue), Operations, Marketing, Concept Development and external Brands, etc.) for the development of product assortment, pricing, concept layouts (including space allocation, fixture plans, and optimal flow-through), storage plans, signage, marketing programs, etc. to ensure all concepts are programmed to maximize sales, revenue, gross margin, capex efficiency and labor efficiency and to ensure compliance/alignment with RFP requirements.
Maintains relationships with Local Concepts in assigned accounts and works with Operations and training resources to ensure awareness and familiarity with Local Concepts and Brands to drive optimal performance in stores
Provides feedback on learnings which can be applied to strengthen the broader portfolio strategy
Reporting relationship Sr. Director, Portfolio DevelopmentMajor interdependencies Departments: Business Development, Marketing & Communications, Digital, Category Management, Finance, Operations, Strategic Alliances, Master Data and ITMinimum Qualifications, Knowledge, Skills, and Work Environment Education and Experience
o The combination of education and professional experience must exceed 8 years.
o Bachelor's degree (note if degree is in a program related to the functional area, it can count for an additional 3 years toward the 8 year requirement)
o In a project management role Requires 3 years of experience coordinating cross-functional resources engaged in executing retail development programs, or comparable relevant retail experience
o In the industry Hospitality, and/or Retail experience 5 years
o Retail experience preferred with proven track record of success in Retail Portfolio development

Specialized Training
o Training that leads to an in-depth understanding of North America traveler and constituency preference data related to travel retail industry (preferred)
o Actively engaged in Retail Industry Trade Shows, Publications and Data Sites to bring fact-based insight as part of the Concept Portfolio process
Specialized Skillset/Competencies/Traits
o Business acumen and also has the mindset required to understand the long-term implications of concept development planning and to advance the organizations goals
o Demonstrated history of understanding the needs of the business, stakeholders, the employee population and individual circumstances
o Demonstrated history of creating and maintaining positive work environments through coaching, developing, and leading teams to achieve common goals
o Awareness of Industry Trends in Retail, categories and Brands that are leading results
o and Customer acceptance with ability to align those with market demographics and needs
o Strong communication skills with ability to juggle multiple projects simultaneously and ensure timely delivery in keeping with timelines
o Collaborator with ability to work across functions/functional levels to optimize results
Travel/Location
o Requires up to 60% travel to airport locations
o Requires a regular presence in New Jersey Retail COE
Disclaimer
All job requirements are subject to change to reflect the evolving position requirements or to reasonably accommodate individuals with disabilities. Some requirements may exclude individuals who pose a threat or risk to the health and safety of themselves or other employees. This job description in no way states or implies that these are the only duties to which will be required in this position. Employees will be required to follow other job-related duties as requested by their supervisor/manager (within guidelines and compliance with Federal and State Laws). Continued employment remains on an "at-will" basis. Dufry, Hudson and HMSHost are equal opportunity employers and do not discriminate in employment on the basis of race, color, religion, sex (including pregnancy and gender identity), national origin, political affiliation, sexual orientation, marital status, disability, genetic information, age, membership in an employee organization, retaliation, parental status, military service, or other non-merit factors. Source: Hospitality Online