Product Marketing Lead

2 weeks ago


San Francisco, California, United States Levro Full time
About Levro

Levro is building a new global finance platform for businesses.

Our cornerstone product is a a multicurrency business neobank that allows companies to collect, hold, and pay in 34 currencies within a single interface. We help software and ecommerce companies make international payments as easy as domestic payments, minimizing fees, redtape, and errors .

We are 2x YCombinator batchmates who have experience in regulated financial spaces and expertise with deep enterprise integrations. Abeer built a $1.5B machine learning enabled hedgefund with LPs like MIT and GIC, and Cathy built a profitable big data company that processed $4B of retail data.

We're looking for the core team that will build Levro into the operating system for international commerce.

What we're hiring for:

We are building a inbound customer acquisition engine from scratch, and are looking for an entrepreneurial, data-driven, cross functional marketer to lead that charge.

We want someone willing to take reasonable risks to define the marketing strategy, and work cross-functionally to execute it

Our ideal candidate is a "full stack" marketer - someone as comfortable writing content and designing collateral as they are setting up and managing customer acquisition campaigns.

What You'll do:
Define and execute Levro's go-to-market messaging - from setting the strategy to writing for our blog, authoring ebooks, make videos, and manage our social media
Set up and manage our marketing automation strategy and pair it with an equally strong content marketing approach
Serve as the voice of the customer in discussions with product and engineering to help triage feature priorities
Wear a "growth hacker" hat - figure out the best ways to attract and retain our target audience
Own the top of our funnel - making sure we generate sufficient marketing qualified leads through a combination of prospecting and other lead generation activities
Build a team of internal and external specialists to help with scaling our brand

What we're looking for:
3-4 years experience in various aspects of marketing - content marketing, social media, paid acquisition
Entrepreneurial, with high tolerance for ambiguity and complexity, and efficient with limited resources.
Experience working at, or with startups - most of our initial customers will be startups
Strong ability to conduct and compile research into how-to guides and eBooks - distilling complex processes and concepts into simple checklists for our clients to better understand the nuances of international banking
Proven ability to track, prioritize, and steer multiple concurrent projects to success using data to track progress along the way
Action oriented with excellent work ethic and initiative
Location: San Francisco or New York office

What makes this job amazing:
As an early employee, you will get exposure to the nuances of venture-backed companies. From fundraising and investor conversations to product and customers, we will share what we know so that you can eventually start your own company
Your work will matter - you will get to shape the product foundations and build the culture that'll be at Levro's core
Levro's goal is to become the best global business bank, you will play a part of that
You'll have an opportunity to grow with Levro - as we scale, you will have an opportunity to define the ideal professional path for you, and bring along smart people to complement you
The team is amazing, you'll learn and grow alongside some of the most talented people in the industry
Every day is a new challenge.

Founders
Levro was founded by 2x YC batchmates who have experience in regulated financial spaces and expertise with deep enterprise integrations. We understand the unique needs of international business banking and are building a new way for payments to flow around the global economy.
Cathy was previously CEO of 42 Technologies (YC W14), a big data platform processing over $4B of data for global retailers including AllSaints, Rebecca Minkoff, and Sports Direct. She closed 42's first $1MM ARR and led enterprise sales, finance, strategy, and operations.

[Education: Harvard Business School]

Abeer was previously CTO of Theorem LP (YC W14), a data science and machine learning platform that bought marketplace loans with over $1.5B AUM (from MIT Endowment, GIC, etc.). He led the research and engineering teams and wrote the algorithms Theorem used to buy over $2B+ worth of loans.

[Education: Carnegie Mellon University]



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