Senior Product Marketing Manager

3 weeks ago


San Jose, California, United States Balbix Full time

WHO WE ARE

Balbix is the world's leading platform for cybersecurity posture automation company. The Balbix Security Cloud uses AI and automation to reinvent how the World's leading organizations reduce their cyber risk. With Balbix, security teams can accurately inventory their cloud and on-prem assests, conduct vulnerability management and quantify their cyber risk in monetary terms.

Balbix counts many global 1000 companies among its rapidly growing customer base. We are backed by John Chambers (the former CEO and Chairman of Cisco), top Silicon Valley VCs and global investors. We have been called magical, and have received raving reviews as well as customer testimonials, numerous industry awards, and recognition by Gartner as a Cool Vendor, and by Frost & Sullivan.

READ CAREFULLY: All candidates must have 5+ years of experience in cyber security, preferably at SaaS-based security startups, have an extensive writing portfolio and a passion for content creation, and be able to work 4 days per week in the San Jose office.

ABOUT THIS ROLE

We are seeking a Sr. Product Marketing Manager who is a content rock-star to join our team and help drive our go-to-market strategy and content. Reporting to the Head of Product Marketing, you will be responsible for articulating our business value to our target personas, including technical practitioners and CISOs. You will use your security and product knowledge and prolific writing skills to create impactful blogs, top-of-funnel assets, and product marketing collateral. You will work closely with marketing, sales, and product management stakeholders to support integrated campaigns, outbound SDR activities, and events with both content and speaking needs.

As a Senior Product Marketing Manager, your responsibilities will include:

  • Subject Matter Expertise: Develop a deep understanding of our platform and become a subject matter expert in the field of security posture management.
  • Target Persona Engagement: Create compelling messaging that effectively communicates our platform's value proposition to our target personas, including security professionals and CISOs
  • Content Creation: Generate thought leadership and product-oriented content including blog posts, videos, and ebooks in addition to sales enablement tools like demo scripts, solution briefs and product presentations.
  • Support for Sales and Marketing: Collaborate closely with sales, marketing, and product management teams to support integrated campaigns, events, and related programs with content and speaking requirements. Work to build email cadences and calling scripts for the SDR team.
  • Training and Enablement: Develop and deliver training sessions and enablement materials to equip internal teams such as SDRs with the knowledge and tools they need to succeed.

Qualifications:

  • Security Expertise: 5+ years experience in cybersecurity startups, preferably with a solid understanding of security posture management.
  • Product Knowledge: Proficiency in comprehending and effectively articulating technical product details and value propositions.
  • Exceptional Writing Skills: Strong writing and communication skills to create impactful content for both technical and CISO audiences.
  • Collaborative Team Player: Ability to work effectively with cross-functional teams and stakeholders.
  • Marketing Acumen: Familiarity with marketing strategies and tactics to drive product awareness and adoption.
  • Project Management: Strong organizational skills and the ability to manage multiple projects simultaneously.
  • Campaign Planning: Ability to develop marketing campaigns and work with the demand gen team to execute and help drive top-of-the-funnel leads
  • Location: Must be able to work in person at our San Jose office
  • Education: Bachelor's degree in marketing, business, or related field

Life @ Balbix

At Balbix, we have built a culture that aligns to our values of ownership, customer focus, curiosity, tenacity, innovation, judgement, teamwork, communication, honesty and impact. In joining our team you'll work with very motivated and knowledgeable people, build pioneering products and utilize cutting-edge technology. Our Balbix team members see rapid career growth opportunities stemming from our culture of alignment, bottom up innovation, our clarity of goals and unrelenting mission. Last but not least, developing the world's most advanced platform to address what the most important (and hardest) technology problem facing mankind today is exceptionally rewarding

Benefits & Perks

Balbix offers comprehensive medical, dental, vision, life insurance and long-term disability coverage for you and your family. Our Flex Time Off policy encourages you to take time off when you need it because we know and value how hard you work. When it comes to our offices it's location, location, location we're right next door to Santana Row so you can enjoy your time in (and out) of the office

More information at

Please reach out if you want a seat on our rocket-ship and are passionate about changing the cybersecurity equation.

At Balbix we're proud to be an equal opportunity workplace dedicated to equality, fairness and human kindness.

APPLY FOR THIS JOB



  • San Francisco, California, United States Tavus Full time

    At Tavus, we're at the forefront of AI generative video technology, offering advanced APIs to developers and product teams. Our cutting-edge models enable a wide range of applications, from text-to-video with AI avatars to real-time interactions, powering innovation across industries like video communication, marketing, sales, education, and more. As a...


  • South San Francisco, California, United States Twist Bioscience Full time

    The Senior Product Marketing Manager will contribute to the growth of Twist's market position in next generation sequencing (NGS) and synthetic biology product segments.This individual will be responsible for driving product and application-based messaging across Twist's business units, including core initiatives toward cancer research, drug discovery, and...


  • San Francisco, California, United States Snappr Full time

    About the companySnappr is reshaping the way the world creates and accesses visual content, making it easy to book top photographers and manage photo editing through a straightforward online platform. Available in over 250 cities, we connect photographers with businesses and individuals through an artificial intelligence-based marketplace. Snappr simplifies...


  • San Jose, California, United States Hampton Inn San Jose Cherry Ave Full time

    The Senior Sales Manager will work closely with the General Manager to determine appropriate sales strategies in all market segments towards maximizing the hotel revenues. The Senior Sales Manager will execute market strategies and achieve goals to position the hotel as a leading hotel within the market. The successful candidate will meet or exceed goals...


  • San Jose, California, United States Murata America Full time

    For over 75 years, Murata Electronics has been a tireless innovator, committed to developing technologies that profoundly change the world around us. Our solutions are inside more state-of-the-art products than you may imagine. Additionally, we enable other global companies to turn their visions into reality – from mobile communications to computers and...


  • San Francisco, California, United States Stereolabs Full time

    Who are we?Stereolabs is the leading 3D perception solutions startup for Advanced Intelligent Robotics. Our end-to-end 3D AI Sensing Technology combines state-of-the-art deep learning and computer vision with our 3D cameras to create accurate real-time digital twins of the real world. Stereolabs enables robots to interact more intelligently with their...


  • San Francisco, California, United States Figure Eight Full time

    About Us Artificial Intelligence (AI) is transforming the world in almost every industry. Everyone knows only high-quality annotated training data can produce the most accurate machine learning solutions. However, creating training data with high-quality in a scalable way is very challenging and very few companies can do it. Even less can do it well, which...


  • San Francisco, California, United States Getaround Full time

    The OpportunityThe Product Marketing Manager is a consumer-focused, strategic, and cross-functional leader. We are looking for an expert on the market and consumer front. The Product Marketing Manager will drive the business case for new market initiatives, and evangelize and ensure adoption of our product/service capabilities You will become expert in our...


  • San Francisco, California, United States Twelve Labs Full time

    Who we areWe're a fast-moving, diverse team pushing the frontiers of artificial intelligence. At Twelve Labs, our mission is to help developers build programs that can see, listen, and understand the world as we do by bringing the world's most powerful video understanding infrastructure to market. As a part of achieving this mission, we are building...


  • San Bruno, California, United States tapwage Full time

    What you'll doWant to help change the future of online commerce? Want to help millions of people create living spaces that they love? The Home product team at is building a new type of customer-centric shopping experience at the intersection of content, commerce, and technology to help you find and buy things you love for your home. We are looking for a...


  • San Jose, California, United States Nutanix Full time

    Hungry, Humble, Honest, with Heart.The OpportunityAre you a highly organized and detail-oriented individual with a strong background in product management and a passion for storage solutions? If so, you would thrive in our team as a Product Manager - Storage, helping to drive the development and strategy of AOS, the foundation of Nutanix's Cloud...


  • San Francisco, California, United States CyberCube Full time

    1) The market leader in digital analytics with the mission of delivering the world's leading cyber risk analytics on one of the most critical risks of today and the future.Cyber Risk Solution of the Year & Stress Scenario Software of the Year in 2023).An ideal candidate is someone who understands the challenges of cyber insurance portfolio management and can...


  • San Jose, California, United States Balbix Full time

    WHO WE AREBalbix is the world's leading platform for cybersecurity posture automation company. The Balbix Security Cloud uses AI and automation to reinvent how the World's leading organizations reduce their cyber risk. With Balbix, security teams can accurately inventory their cloud and on-prem assests, conduct vulnerability management and quantify their...


  • San Jose, California, United States IC Resources Full time

    Join one of the world's foremost RISC-V companies as a Senior Engineering Manager, contributing to the development of cutting-edge CPU products for applications such as 5G, AI, and machine learning. As a top company they offer competitive compensation, benefits, and hybrid working from either San Jose (CA) or Portland. There is huge room for professional...


  • San Francisco, California, United States Nextdoor Full time

    #TeamNextdoorNextdoor is where you connect to the neighborhoods that matter to you so you can belong. Our purpose is to cultivate a kinder world where everyone has a neighborhood they can rely on.Neighbors around the world turn to Nextdoor daily to receive trusted information, give and get help, get things done, and build real-world connections with those...


  • San Francisco, California, United States Nisum Full time

    Nisum is a leading global digital commerce firm headquartered in California, with services spanning digital strategy and transformation, insights and analytics, blockchain, business agility, and custom software development. Founded in 2000 with the customer-centric motto "Building Success Together," Nisum has grown to over 1,800 professionals across the...


  • San Francisco, California, United States PingCAP Ltd Full time

    Join us as we expand our market presence in North America and Europe by leveraging our existing success worldwide. The database market is expected to double in size over the next few years, with IDC estimating it to be $119B+ by 2025. PingCAP is positioned as a global player, disrupting the industry with its TiDB Database and Database as a Service offerings....


  • San Francisco, California, United States Vouch Insurance Full time

    JOB DUTIES: Will oversee the development of Vouch's internal systems and tools, including insurance policy administration; Salesforce CRM software, and ticketing and technical support systems in order to allow teams to provide the best service to customers as we scale. SPM will collaborate with Vouch's Customer, Sales, Operations, and Underwriting Teams to...

  • Product Marketer

    3 weeks ago


    San Francisco, California, United States Lago Full time

    Lago is the open-source platform that helps engineers build better monetization systems. We enable software teams to build customizable and scalable usage metering, subscription management, billing, invoicing, and payment systems.Lago is the leader of our category on Github (5k+ stars), won « Product of the month » on ProductHunt, and is used by leading...


  • San Francisco, California, United States Academia Full time

    About UsAt , we're on a mission to accelerate global research. Based in the vibrant hub of San Francisco and backed by venture support, we have dedicated the past 15 years to building the world's largest online network for the sharing and discovery of academic research. With over 250 million users, and almost half of the world's scholars relying on our...