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Sr Product Manager, HCP Personal Promotions COVID-19 Marketing
3 months ago
United States - California - Foster City
Gilead Sciences, Inc. is a research-based bio-pharmaceutical company that discovers, develops and commercializes innovative medicines in areas of unmet medical need. With each new discovery and investigational drug candidate, we seek to improve the care of patients living with life-threatening diseases around the world. Gilead's therapeutic areas of focus include HIV/AIDS, liver diseases, cancer and inflammation, and serious respiratory and cardiovascular conditions.
Making an impact on a global scale
Inclusion is one of the company's five core values. That's because we know that we are stronger and more innovative at Gilead when we are informed by a diverse set of backgrounds, experiences and points of view. Gilead Sciences is a biopharmaceutical company that discovers, develops and commercializes innovative therapeutics in areas of unmet medical need. The company's mission is to advance the care of patients suffering from life-threatening diseases worldwide.
When you join Gilead, you join our mission to change the world by enabling people to live healthier and more fulfilling lives. Come join a mission-driven bio-pharmaceutical organization that values inclusion and diversity, has a strong portfolio of products, and is constantly #CreatingPossible
For Current Gilead Employees and Contractors:
Please log onto your Internal Career Site to apply for this job.
At Gilead, we're creating a healthier world for all people. For more than 35 years, we've tackled diseases such as HIV, viral hepatitis, COVID-19 and cancer - working relentlessly to develop therapies that help improve lives and to ensure access to these therapies across the globe. We continue to fight against the world's biggest health challenges, and our mission requires collaboration, determination and a relentless drive to make a difference.
Every member of Gilead's team plays a critical role in the discovery and development of life-changing scientific innovations. Our employees are our greatest asset as we work to achieve our bold ambitions, and we're looking for the next wave of passionate and ambitious people ready to make a direct impact.
We believe every employee deserves a great leader. People Leaders are the cornerstone to the employee experience at Gilead and Kite. As a people leader now or in the future, you are the key driver in evolving our culture and creating an environment where every employee feels included, developed and empowered to fulfil their aspirations. Join Gilead and help create possible, together.
Job Description
As a Sr Product Marketing Manager, HCP Personal Promotions COVID-10 Marketing, you are responsible for:
Support development and execution of the HCP marketing strategy and tactical plan; directly reports to the US Senior Director of COVID-19 Marketing.Develop and implement promotional plan of action for the COVID-19 sales force, including HCP promotional materials development, field sales direction and training.Effectively translate scientific, clinical and market research data into promotional strategies, messaging and tactical planning.Develop tracking and measurement plan for promotional tactics that informs investment decisions and field executionClosely manage and achieve promotional budget targets and support budget forecasting.Oversee HCP agency relationships and ensure that performance and spends are optimized.Gain approval for marketing materials through the internal promotional review committee process, collaborating closely with medical, legal and regulatory.Manage print production and marketing material inventory management processesDevelop and deliver presentations to a range of internal (US leadership team, field sales) and external audiencesEnsure compliance with all relevant laws, regulations, and policies
Please note, this role is located in Foster City CA and require 3 days in office - Tuesday, Wednesday, and Thursday.
Basic qualifications:
Bachelor's degree and eight years' experience
ORMasters' degree and six years' experience
ORPh.d.
Preferred qualifications:
Bachelor's Degree, a minimum of 8 years in product marketing, advertising or healthcare communications focused on HCP promotions or a minimum of 6 years' experience, with an advanced degree preferred.Strategic thinking with the ability to formulate, develop and execute tacticallyStrong interpersonal skills with the ability to interact with different functions in a fast-paced environment, focus on the imperative priorities, share and educate and drive consensusDemonstrated excellence in project management and effectively managing multiple projects/ prioritiesExpertise in implementing a pharmaceutical brand plan of action, HCP segmentation/targeting and customer activation.Demonstrated understanding of expense budget planning, tracking and measurement/ROIDemonstrated understanding of pharmaceutical regulatory requirements and impact on development of marketing materialsStrong written and oral communication skills
People leader accountabilities
Create inclusion - knowing the business value of diverse teams, modeling inclusion, and embedding the value of diversity in the way they manage their teams.
Develop talent - understand the skills, experience, aspirations and potential of their employees and coach them on current performance and future potential. They ensure employees are receiving the feedback and insight needed to grow, develop and realize their purpose.
Empower teams - connect the team to the organization by aligning goals, purpose, and organizational objectives, and holding them to account. They provide the support needed to remove barriers and connect their team to the broader ecosystem.
The salary range for this position is: $165, $214, Gilead considers a variety of factors when determining base compensation, including experience, qualifications, and geographic location. These considerations mean actual compensation will vary. This position may also be eligible for a discretionary annual bonus, discretionary stock-based long-term incentives (eligibility may vary based on role), paid time off, and a benefits package. Benefits include company-sponsored medical, dental, vision, and life insurance plans*.
For additional benefits information, visit:
* Eligible employees may participate in benefit plans, subject to the terms and conditions of the applicable plans.
For jobs in the United States:
As an equal opportunity employer, Gilead Sciences Inc. is committed to a diverse workforce. Employment decisions regarding recruitment and selection will be made without discrimination based on race, color, religion, national origin, gender, age, sexual orientation, physical or mental disability, genetic information or characteristic, gender identity and expression, veteran status, or other non-job related characteristics or other prohibited grounds specified in applicable federal, state and local laws. In order to ensure reasonable accommodation for individuals protected by Section 503 of the Rehabilitation Act of 1973, the Vietnam Era Veterans' Readjustment Act of 1974, and Title I of the Americans with Disabilities Act of 1990, applicants who require accommodation in the job application process may contact for assistance.
For more information about equal employment opportunity protections, please view the 'Know Your Rights' poster.
NOTICE: EMPLOYEE POLYGRAPH PROTECTION ACT
YOUR RIGHTS UNDER THE FAMILY AND MEDICAL LEAVE ACT
PAY TRANSPARENCY NONDISCRIMINATION PROVISION
Our environment respects individual differences and recognizes each employee as an integral member of our company. Our workforce reflects these values and celebrates the individuals who make up our growing team.
Gilead provides a work environment free of harassment and prohibited conduct. We promote and support individual differences and diversity of thoughts and opinion.
For Current Gilead Employees and Contractors:
Please log onto your Internal Career Site to apply for this job.
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