Solution Strategy and Marketing Manager
4 weeks ago
Get to Know Us:
It's fun to work in a company where people truly believe in what they're doing
At BlackLine, we're committed to bringing passion and customer focus to the business of enterprise applications.
Since being founded in 2001, BlackLine has become a leading provider of cloud software that automates and controls the entire financial close process. Our vision is to modernize the finance and accounting function to enable greater operational effectiveness and agility, and we are committed to delivering innovative solutions and services to empower accounting and finance leaders around the world to achieve Modern Finance.
Being a best-in-class SaaS Company, we understand that bringing in new ideas and innovative technology is mission critical. At BlackLine we are always working with new, cutting edge technology that encourages our teams to learn something new and expand their creativity and technical skillset that will accelerate their careers.
Work, Play and Grow at BlackLine
Make Your Mark:
The Solution Strategy and Marketing Manager is responsible for supporting , leading, and executing BlackLine's core product and solutions-related marketing activities. This person will craft solutions-focused messaging and positioning to emphasize how BlackLine Invoice-to-Cash (I2C) solutions and leading practices solve companies' business challenges. This person will also drive messaging that communicates ROI, value, complementary value, and differentiation of BlackLine I2C solutions in comparison to competitive offerings. The Solution Strategy and Marketing Manager interacts with teams including Programs Marketing, Product Management, Sales Teams, the I2C Pillar Team , and others, to ensure that marketing content accurately reflects the I2C land s cape clearly positions BlackLine's value. The Solution Strategy and Marketing Manager will contribute to and execute against a solutions marketing plan that combines in-depth understanding of the market, our strategic partners, and BlackLine's top use cases and capabilities.
You'll Get To:
- Develop a thorough understanding of BlackLine's I2C applications, the markets, competitors, top use cases, and client/user business challenges
- Create and execute against a messaging and content plan that considers key stakeholders' needs, including sales , mark eting, and business development
- Own and craft simple, clear and compelling solution-focused messaging and positioning for BlackLine solutions
- Create content (case studies, brochures, fact sheets, white papers, presentations, website text etc.) to be used for a variety of audiences and target segments highlighting BlackLine strengths, features, and benefits
- Actively participate as a speaker, content creator, host, and/or producer in various strategic in-person and virtual events
- Serve as the solutions expert to the field on I2C solutions
- Remain current on trends and issues as they relate to the product offering as well as emerging technologies, customer and prospect priorities, and standards
- Work with inte rnal teams to ensure effective and timely communications on relevant announcements, programs, and performance - with both int ernal and external stakeholders
- Keep abreast of new features and enhancements to the product roadmap
- Collaborate across the business to ensure effectiveness of marketing strategies, activities, and materials
What You'll Bring:
Years of Experience in Related Field: 5-7 years of product or solutions marketing or product management experience in the software space. Accounting experience - ideally in Invoice-to-Cash or Accounts Receivable processes - and/or domain expertise is required.
Education: Bachelor's degree in business , marketing, technology, or related field
Technical/Specialized Knowledge, Skills, and Abilities:
- A bility to deliver cohesive presentations that highlight technical skills with accounting end-user functions
- Strong written communication skills and experience in creating solutions-focused messaging for a variety of target audiences
Other:
- Keen business sense, with the ability to find creative business-oriented solutions to c ustomer problems
- Proven experience drafting, negotiating and finalizing a variety of client material & documents
- Proven success work ing in a fast-paced environment
- Strong results orientatio n with a dedicated client focus
- Demonstrated ability to work efficiently, meet demanding deadlines, prioritize workflow and adjust to frequent workload fluctuations
- Ability to work independently while a lso being a strong collaborator
We're Even More Excited If You Have:
- Accounting & Finance, FinTech, I2C, or other software or SaaS experience
- Experience speaking and presenting at events or virtual events
Thrive at BlackLine Because You Are Joining:
- A technology-based company with a sense of adventure and a vision for the future. Every door at BlackLine is open. Just bring your brains, your problem-solving skills, and be part of a winning team at the world's most trusted name in Finance Automation
- A culture that is kind, open, and accepting. It's a place where people can embrace what makes them unique, and the mix of cultural backgrounds and varying interests cultivates diverse thought and perspectives.
- A culture where BlackLiner's continued growth and learning is empowered. BlackLine offers a wide variety of professional development seminars and inclusive affinity groups to celebrate and support our diversity.
BlackLine is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity or expression, race, age, religious creed, national origin, physical or mental disability, ancestry, color, marital status, sexual orientation, military or veteran status, status as a victim of domestic violence, sexual assault or stalking, medical condition, genetic information, or any other protected class or category recognized by applicable equal employment opportunity or other similar laws.
BlackLine recognizes that the ways we work and the workplace itself has shifted. We innovate in a workplace that optimizes a combination of virtual and in-person interactions to maximize collaboration and nurture our culture. Candidates who live within a reasonable commute to one of our offices will work in the office at least 2 days a week.
Salary Range:
USD $112, USD $149,000.00
Pay Transparency Statement:
Placement within this range depends upon several factors, including the applicant's prior relevant job experience, skill set, and geographic location. In addition to base pay, BlackLine also offers short-term and long-term incentive programs, based on eligibility, along with a robust offering of benefit and wellness plans.
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