THVG Marketing Specialist

2 weeks ago


Dallas, Texas, United States USPI Staff (Non Full time

Purpose and Background

USPI is committed to upholding the Baylor Scott & White Health ("BSWH") brand across Texas Health Ventures Group ("THVG") facilities. The THVG Marketing Specialist serves as a liaison between BSWH and THVG through the management and review of all THVG collateral including website, social media, printed materials, and communication plans.

Job Description:

The THVG Marketing Specialist works closely with business development and market leadership to facilitate, coordinate, and execute internal and external communications and marketing programs. Projects include, but are not limited to, the creation and management of printed materials to support patient communication and internal growth objectives, website management and other relevant projects. This role will work closely with market leadership to implement marketing plans and tactics in alignment with market priorities. The role requires the ability to work creatively and independently to achieve measurable results.

Responsibilities:

Collaborate and coordinate with THVG regional leadership, THVG facility leadership, USPI and BSWH marketing departments to:

  • Coordinate development and execution of marketing plans and materials that align communications for THVG with standards.
  • Oversee the preparation and production of publications, patient-directed literature, and other collateral materials.
  • Provide guidance, coordination, and monitoring of facility marketing efforts, and initiate best practices.
  • Interact with the BSWH Quality Alliance to identify opportunities for education and collaboration with our THVG facilities.
  • Other responsibilities as assigned. Requirements:
    • Bachelor's Degree.
    • 2-5 years of work experience in a relevant role; preferred experience in healthcare.
    • May require local travel to attend meetings – can vary from approximately 10% to 25%. Selected candidate will be required to pass a Motor Vehicle Record check.
    • Advanced user of Microsoft Office Excel, PowerPoint, and Word.
    • Experience in managing implementation of projects.
    • Strong organizational and communication skills. Tenet Healthcare/USPI complies with federal, state, and/or local laws regarding mandatory vaccination of its workforce. If you are offered this position and must be vaccinated under any applicable law, you will be required to show proof of full vaccination or obtain an approval of a religious or medical exemption prior to your start date. If you receive an exemption from the vaccination requirement, you will be required to submit to regular testing in accordance with the law. #LI-JR2


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