Senior Product Manager, Marketing Analytics

AVAILABLE POSITIONS Senior Product Manager, Marketing Analytics

Careers Category:Product Management

Careers location:Austin, TX; Bay Area, CA; Toronto, Canada

Connected Worker Type:Connected

Requisition Id:R_112261

Zynga is a leading developer of the world's most popular social games that are played by millions of people around the world every single day. We are headquartered in San Mateo and have additional offices in the U.S , Canada, Europe and Asia. Since our founding in 2007, our mission has been to connect the world through games and delight consumers with social gaming experiences. To-date, more than one billion people have played our games across Web and mobile, including Harry Potter Puzzles & Spells , FarmVille series, Zynga Poker, Words With Friends, Toon Blast, Merge Dragons, Empires & Puzzles, Hit it Rich Slots, CSR2 and more....

We're searching for a Senior Product Manager on our Analytics team who can help drive the team's product vision and strategy. This Senior Product Manager will work closely with Zynga's marketing teams to understand their technological needs as they build out engaging experiences for our new and existing player base. Projects will range from development of automation tools, data pipelines, and ML models empowering marketers to effectively and efficiently meet their business objectives.

Zynga is known for its data-driven culture, its entrepreneurial mindset, and its fast-paced, challenging work environment where each individual can make a difference. We value strong analytical skills, problem-solving and quantitative experience. We look for great communicators, leaders and team players.

Main Responsibilities

• Establish the product vision and strategy that will help improve marketing operations and performance across our business.
• Partner with marketing teams to understand user needs and establish success criteria with clearly measurable objectives and key results to deliver a great end-user experience.
• Partner with a world-class team of Engineers, Analysts, and Data Scientists to execute on product deliverables and deliver on the team's mission.
• Impact end-to-end product lifecycle of features spanning multiple areas.
• Evangelize products within global organizations including marketing teams, data scientists, designers and leadership teams.
• Collaborate to solve novel problems introduced by the ever-changing and increasingly challenging marketing data ecosystem.
• Be or become an expert in Marketing data strategies and technologies including key vendors in the space, pros and cons of competing approaches, and trade offs involved with different strategies.
• Implement best in class product development and management practices.
• Communicate concisely and influence outcomes.
• Develop the product roadmap and build alignment on prioritization which drives product execution.
• Define and analyze metrics that inform product success & health.
• Act as the glue between Marketing and Analytics teams to ensure all the teams are moving towards the same goal.

Desired Skills and Experience

• Strong analytical and problem solving skills a must with a Bachelor/Master degree in Computer Science, Engineering, Economics, Marketing, or Business.
• 4+ years of professional experience in a product management role.
• Prior experience in working with Marketing teams or building marketing technology solutions.
• Solid understanding and experience within mobile marketing measurement, with privacy considerations and analytics.
• Demonstrated experience with scoping projects, collecting requirements, creating product specifications, carrying features from ideation to deployment.
• Good knowledge of agile software development methodologies and software development life cycle.
• Demonstrated experience in collaborating across global teams in different organizations.
• Experience with metrics-driven decision making.
• Demonstrated capacity for developing and understanding strategy.
• A track record for high performance and team/project leadership.
• Enthusiastic, performance-driven self-starter and team player.
• Excellent verbal and written communication skills.

What we offer you:

• Competitive salary, bonus plan and ESPP (Employee Stock Purchase Plan)
• 401K Company Match Contribution (US)
• RRSP/DPSP company match contribution (Canada)
• Health coverage, dental, disability, critical illness, EAP, and life insurance (Canada)
• Medical, dental, vision, EAP, life insurance, and disability benefits (US)
• Virtual mental health and neurodiversity support programs
• Global Fitness reimbursement program
• Global Wellbeing Program
• Financial wellness program with unlimited access to certified financial planners
• Discretionary Time Off policy for many employees
• Family planning support program
• Generous paid parental, pregnancy-related disability, caregiver, and compassionate leaves
• Subsidized Back-up child care
• Zynga happy hours and frequent employee events
• Flexible working hours on many teams
• Culture of diversity and inclusion including employee resource groups
• Work with cool people and impact millions of daily player

We are an equal opportunity employer and we are committed to building a diverse and talented workforce. We do not discriminate on the basis of race, sex, religion, colour, national origin, gender, gender identity, sexual orientation, age, marital status, veteran status, medical condition, disability, or any other class or characteristic protected by applicable law. We welcome job-seekers, players, employees, and partners from all backgrounds to join us

We will consider all qualified job-seekers with criminal histories in a manner consistent with applicable law.

We are committed to providing reasonable accommodations to qualified individuals with physical or mental disabilities in order to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us at to request an accommodation associated with your application for an open position.

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The pay range for this position in California at the start of employment is expected to be between $98,400 and $145,620 per year.

However, base pay offered is based on market location, and may vary further depending on individualized factors for job candidates, such as job-related knowledge, skills, experience, and other objective business considerations. Subject to those same considerations, the total compensation package for this position may also include other elements, including a bonus and/or equity awards, in addition to a full range of medical, financial, and/or other benefits. Details of participation in these benefit plans will be provided if an employee receives an offer of employment. If hired, employee will be in an "at-will position" and the Company reserves the right to modify base salary (as well as any other discretionary payment or compensation or benefit program) at any time, including for reasons related to individual performance, Company or individual department/team performance, and market factors.

Zynga does not engage in financial exchanges during the recruitment or onboarding process. We do not conduct job interviews over third-party messaging apps such as Telegram, WhatsApp or others. We will never ask you for your personal or financial information over unofficial chat channels. Our in-house recruitment team only contacts individuals via official company email addresses (i.e., via a or email domain).

If you believe you have been the victim of a scam, you may wish to contact the authorities. In the United States, you may file a complaint with the FBI. More information is available here: .