Coordinator, Marketing

5 days ago


Los Angeles, California, United States Paramount Full time

CBS Marketing strives to become the most audience-centric and data-driven entertainment marketing team in the industry, as we seek to create and implement innovative ideas that capture the attention of our audiences. We work in a collaborative culture to elevate the business and emotional value of our IP and brands by fostering deeper relationships that convert fandom into advocacy through unique ideas. The Coordinator of Marketing Strategy is responsible for contributing to projects spanning all aspects of the CBS Brand and Digital + Social Strategy departments. They will help coordinate brand and show ideation, planning and execution of promotions and partnerships, and support strategic initiatives, building brand relevance.

As part of the Marketing Strategy team, this role collaborates closely with the CBS Creative Agency and various other teams across CBS and Paramount to deliver cohesive 360 campaigns that demonstrate the overall brand experience and drive business results.

Responsibilities:

• Assist with the scheduling, planning and communication across departments for VP of Brand Strategy and VP Social and Digital Strategy

• Work with all departments (creative, partners, executives, agencies, and vendors) on seamless execution of marketing campaign elements

• Monitor branding across platforms to ensure brand integrity and a quality experience

• Generate new ideas and support all promotions for robust marketing campaigns.

• Assist with timelines and key deliverables for all projects.

• Assist in the distribution of reports and materials.

• Assist with the preparation of projects and presentations

• Keep abreast of brand, digital, social media and experiential trends in the marketplace to drive innovation across the brand to drive audience growth.

Qualifications:


• Bachelor's degree


• Advanced knowledge of Microsoft Word, Excel, PowerPoint, Keynote and Photoshop/InDesign

• Excellent oral and written communication skills

• Ability to juggle multiple projects and tasks under pressure

• Extraordinary attention to detail with exceptional organizational and analytical skills

• Self-starter and positive can-do attitude

• Ability to interact with individuals internally and externally at all levels

• Ability to be pro-active, anticipate scheduling/organizational challenges and suggest solutions in a timely manner

• Ability to work in a team environment

CBS Studios is one of the industry's leading suppliers of programming with more than 70 series currently in production across broadcast and cable networks, streaming services and other emerging platforms.

The Studio's expansive portfolio spans a diverse slate of commercially successful and critically acclaimed scripted programming, genre-defining franchises including the ever-growing "Star Trek" universe, award-winning late night and daytime talk shows, and an extensive library of iconic intellectual property.

ADDITIONAL INFORMATION

Hiring Salary Range: $43, ,

The hiring salary range for this position applies to New York, California, Colorado, Washington state, and most other geographies. Starting pay for the successful applicant depends on a variety of job-related factors, including but not limited to geographic location, market demands, experience, training, and education.

Paramount is an equal opportunity employer (EOE) including disability/vet.

At Paramount, the spirit of inclusion feeds into everything that we do, on-screen and off. From the programming and movies we create to employee benefits/programs and social impact outreach initiatives, we believe that opportunity, access, resources and rewards should be available to and for the benefit of all. Paramount is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, creed, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, and Veteran status.

If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to use or access as a result of your disability. You can request reasonable accommodations by calling or by sending an email to Only messages left for this purpose will be returned.


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