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Digital Marketing Manager

4 weeks ago

Miami, United States Insight Global Full time

Required Skills & Experience


• Strong understanding of digital marketing concepts and best practices. • Proficiency in using digital advertising platforms, such as Meta- Ads Manager and Google Ads Manager. • Experience with Google Analytics, ability to identify key points and analyze data for client recommendations • Excellent written and verbal communication skills. • Strong organizational skills and attention to detail. • Ability to work independently and as part of a team in a fast-paced environment. • Creative thinker with the ability to generate innovative marketing ideas.


Job Description


Insight Global is seeking a motivated and detail-oriented Digital Advertising Manager to join a client in Miami, FL. The ideal candidate will have a strong understanding of various online marketing channels, digital advertising platforms, such as Meta- Ads Manager and Google Ads Manager. As a Digital Advertising Manager, you will assist in the planning, execution, and optimization of our digital marketing campaigns: including social media, search engines, programmatic, CTV and more, and be a key contributor to our overall team. Salary 75-85k. Key Responsibilities are below: • Assist in the development and implementation of digital advertising strategies across various channels, including social media, search engines, programmatic, CTV and more. • Monitor and analyze campaign performance, providing insights and recommendations for improvement. • Coordinate with internal teams and external partners to ensure the timely execution of marketing initiatives. • Conduct market research and stay up-to-date with the latest digital marketing/advertising trends and best practices. • Create and maintain reports on campaign performance and key metrics. • Assist in the management of paid advertising campaigns, including keyword research, ad copywriting, and budget tracking. • Maintain regular communication with clients.