Account Manager, Programmatic/DSP

3 weeks ago


Newark, United States PulsePoint Full time

There's likely a reason you've taken the time out of your busy day to review this opportunity at PulsePoint. Maybe you're in need of a change or there's “an itch you're looking to scratch.” Whatever the reason, ask yourself the following questions:

  • Do you want to join a company that takes pride in the work they do?
  • Do you want to work for a company that helps you navigate your career and invests in your development?
  • Is having an open and transparent leadership team important to you in your next role?

If you answered yes to the above questions, you are in luck… PulsePoint is hiring


The Product You'll Be Working On:

LIFE BY PULSEPOINT™, Everything you need to plan, activate, analyze and optimize your digital healthcare advertising campaigns - in one platform. Our proprietary data targeting solutions are the backbone for thousands of healthcare brands seeking instant access to forecast, target and engage DTC and HCP audiences at scale.


We are looking for seasoned Account Managers to join our team.


Our Account Managers own the relationship between PulsePoint and our clients. An AM serves as the primary point of contact for the client and internal teams for all items regarding health media and programmatic campaigns.


The ideal candidate will have a strong client facing background and prior digital account management/campaign management experience within the digital Health/Pharma space or from the media agency partner side.


What you'll be doing:

  • Develop, grow, and maintain relationships with clients through exceptional client service.
  • Serve as point person for all post-sale client requests and communication with client, including kick off calls, asset gathering, KPI discussions, creative changes, performance reports, client meetings, campaign recommendations, troubleshooting.
  • Partner with Campaign Management and Platform Solution teams to develop and provide regular actionable insights to our clients on both live and post campaign results detailing performance, campaign optimizations, and new opportunities.
  • Partner with internal Client Strategy to effectively communicate digital strategies and rationale for tactical approaches for each campaign directly with our clients.
  • Provide accurate campaign screengrabs and detailed reporting in line with campaign objectives and KPIs in a timely manner.
  • Partner with Data Analytics to ensure successful delivery of in depth reporting to clients and troubleshoot where necessary.
  • Lead client calls and virtual/in-person business reviews covering campaign performance, insights and recommendations.
  • Coordinate extensive monthly billing with clients and internal teams.
  • Develop a thorough understanding of our products and service offerings to better upsell and cross-sell to clients.


Requirements:

  • 1.5+ years experience in a client facing Account Management, Customer Success, or Media Planning role, developing and managing programmatic advertising campaigns and/or digital media buying.
  • BA/BS degree in Business (Advertising/Marketing) or similar education.
  • Understanding of interactive media planning, buying elements, success metrics (CPA, CPC, CPM, DR etc.), and campaign/tech troubleshooting.
  • Interactive agency or consulting experience (supporting Health and Wellness campaigns a plus).
  • Passion for customer service and ensuring that our clients have the best experience possible.
  • Detail oriented with the ability to multi-task in a fast-paced environment.
  • Responsible and results driven individual.
  • Strong interpersonal, communication, collaboration and organization skills.
  • Familiarity with Microsoft Office, Google Suite, Google Analytics, Doubleclick, IAS, DoubleVerify, Sizmek, JIRA, Salesforce, Tableau.
  • Understanding of the programmatic market with exposure to bid management and campaign management/optimization strategies, preferred.
  • Demonstrated ability in analyzing and interpreting campaign data to recommend solutions that will provide optimal results for our clients.
  • You will be expected to work East Coast hours (9am-6pm ET)
  • You must be willing and able to work hybrid in our Newark, NJ office (283-299 Market Street, 4th Floor, Newark, NJ 07102)


Target salary range: 75-85k base + 10% target annual bonus + up to 5k/quarter quarterly incentive plan


WHAT WE'LL GIVE TO YOU

  • Comprehensive healthcare with medical, dental, and vision options, and 100%-paid life & disability insurance
  • 401(k) Match
  • Generous paid vacation and sick time
  • Paid parental leave & adoption assistance
  • Annual training and development budget & annual tuition assistance
  • Donation matching and group volunteer opportunities
  • A referral bonus program -- we love hiring referrals here at PulsePoint

And there’s a lot more


WebMD and its affiliates is an Equal Opportunity/Affirmative Action employer and does not discriminate on the basis of race, ancestry, color, religion, sex, gender, age, marital status, sexual orientation, gender identity, national origin, medical condition, disability, veterans status, or any other basis protected by law.



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