Client Strategist, Programmatic/DSP
1 week ago
WebMD and its affiliates is an Equal Opportunity/Affirmative Action employer and does not discriminate on the basis of race, ancestry, color, religion, sex, gender, age, marital status, sexual orientation, gender identity, national origin, medical condition, disability, veterans status, or any other basis protected by law.
There's likely a reason you've taken the time out of your busy day to review this opportunity at PulsePoint. Maybe you're in need of a change or there's 'an itch you're looking to scratch'.Whatever the reason, ask yourself the following questions:
- Do you want to join a company that takes pride in the work they do?
- Do you want to work for a company that helps you navigate your career and invests in your development?
- Is having an open and transparent leadership team important to you in your next role?
CLIENT STRATEGIST
Our Client Strategists sit at the intersection of platform expertise, product innovation, sales support and product marketing.
You'll work cross functionally across the organization in an effort to help alleviate friction points and streamline processes that enable internal teams to provide exceptional recommendations, powering the decisions of our customers.
The work you do is rooted in strategy, drawing on your experience as an expert on the PulsePoint product suite, focusing on providing clients thoughtful, innovative, and insightful ways to utilize our platform.
A BIT ABOUT US:
PulsePoint is a fast-growing healthcare technology company (with adtech roots) using real-time data to transform healthcare.
We help brands and agencies interpret the hard-to-read signals across the health journey and unify these digital determinants of health with real-world data to produce the most dimensional view of the customer.
Our award-winning platforms use machine learning and programmatic automation to seamlessly activate this data, making marketing, predictive analytics, and decision support easy and instantaneous.
THE PRODUCT YOU'LL BE WORKING ON:
LIFE BY PULSEPOINT, Everything you need to plan, activate, analyze and optimize your digital healthcare advertising campaigns - in one platform.
Our proprietary data targeting solutions are the backbone for thousands of healthcare brands seeking instant access to forecast, target and engage DTC and HCP audiences at scale.
WHAT YOU'LL BE DOING:
- Work with sellers & account managers to interpret and respond to client RFP & RFI requests; providing recommendations rooted in strategic and innovative ways to activate media campaigns out of the LIFE platform
- Proactively identify opportunities for incremental ways for clients to utilize our product suite
- Partner with the campaign activators to provide recommendations on potential enhancements based on client feedback and personal experiences with a primary focus on media planning capabilities
- Work with the business development team to identify unique activation opportunities and supply partnerships
- Assist in relationship management of 3rd party data partners
- Become a team expert and go-to for media planning best practices and strategy (forecasting, research, etc)
- Focus on process and workflow enhancements to create efficiencies in the planning process, internal communication, and overall quality of outputs
WHAT YOU'LL BRING TO THE TABLE:
- 2-4 years experience in the media planning, buying, and programmatic tech space (programmatic trader, media planner, agency exp., ad tech, COE, etc)
- Previous exposure working with multi-channel media (Display, OLV, CTV, etc.)
- Experience with emerging channels/pharma specific a plus (Audio, DOOH, EHR, etc)
- Ability to plan and forecast for audiences & supply
- Excellent written & verbal communication and presentation experience
- Proven track record of strategy-first recommendations, thinking, and innovation
- A deep understanding of digital platforms, tools, technologies, and trends, and a passion for innovation on all fronts
- Self-starter with the drive to continue to innovate, improve, and question the status-quo
- Highly organized and detail-oriented
- Client-facing experience preferred
- Willing and able to work hybrid in our Newark, NJ office Market Street, 4th Floor, Newark, NJ 07102)
WHAT WE'LL GIVE TO YOU:
- Comprehensive healthcare with medical, dental, and vision options, and 100%-paid life & disability insurance
- 401(k) Match
- Generous paid vacation and sick time
- Paid parental leave & adoption assistance
- Annual tuition assistance
- Better Yourself Wellness program
- Commuter benefits and commuting subsidy
- Group volunteer opportunities, fitness challenges, and fun events
- A referral bonus program we love hiring referrals here at PulsePoint
SELECTION PROCESS:
- Initial Phone Screen (30 mins)
- Hiring Manager Video Call (30 mins)
- Meet the Team:
- Sr. Client Strategist (30 mins)
- Client Strategist (30 mins)
- VP of Platform (30 mins)
- CCO (30 mins)
Watch this video here to learn more about our culture and get a sense of what it's like to work at PulsePoint
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