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Marketing Manager

4 months ago

Austin, United States Imandra Full time
Description

Imandra is seeking a dynamic Marketing Manager who wants to take a central role at a leading-edge AI startup. Imandra's Automated Reasoning technology is changing the way things work in critical algorithm-heavy industries such as financial markets, and we require an individual who can understand our deeply technical products and help drive their success. As the Marketing Manager, you will ensure the successful development of comprehensive marketing strategies and plans to effectively communicate and amplify the company and its product capabilities to target audiences.

Imandra strives to recruit, develop, and retain the most talented people worldwide, regardless of their background.

The Role And Responsibilities

The role includes a broad range of responsibilities, including:

  • Collaborate closely with engineers, product owners and the leadership team to deeply understand emerging technologies, unique selling points, and potential applications/use cases
  • Craft compelling messaging, content, and collateral (e.g., whitepapers, presentations, blog posts) articulating complex technical concepts in an accessible, engaging manner
  • Plan and execute multi-channel marketing campaigns across digital, social media, events, PR, and other channels to drive awareness, thought leadership, and demand generation
  • Manage PR efforts, including media relations, briefings, press releases, and promotional events to generate positive coverage and visibility
  • Coordinate with partner corporate marketing teams on go-to-market strategies, campaigns, sales enablement, and consistent brand messaging
  • Strategize, plan and execute Imandra's presence at key conferences and events in the AI, financial and critical infrastructure sectors
  • Analyze campaign performance using appropriate metrics and optimize tactics for maximum impact and ROI
  • Stay abreast of market trends, customer needs, competitor landscape, and emerging channels to inform strategy

Requirements

What you will bring

We're changing how things are done, which means working and thinking differently. We're looking for:

  • A passion to change how things work for the better and the drive to execute it
  • An eagerness to inform and educate.
  • A belief that the strength of a team is greater than the sum of its individual parts.
  • Confidence in working with stakeholders and clients across technical and commercial disciplines.

Experience And Skills

  • 5+ years of marketing experience in the technology sector, preferably AI
  • Bachelors in marketing, communications, or related fields is a plus
  • Exceptional writing, communication, and storytelling abilities to convey complex technical topics
  • Strong strategic planning, project management, and execution skills
  • Proficient with marketing automation tools, analytics platforms, common business tools
  • Self-motivated with ability to work in cross-functional teams in a dynamic environment
  • Curiosity and passion for cutting-edge AI/ML technologies and their real-world apps

Skills That Are a Bonus

We don't expect everyone to have these, but any experience or interest in working with them would be a plus:

  • Strong marketing expertise with the ability to engage both technical and non-technical audiences.
  • Versatile communicator and strategic thinker capable of amplifying the pioneering work and innovations done at Imandra
  • Experience in AI and finance preferred.

Benefits

  • Medical, Dental, and Vision insurance
  • 401K Plan
  • Stock Option Plan

Imandra is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law.