Director, Marketing

1 month ago

San Diego, United States Telesis Bio Full time

About Telesis Bio:

Telesis Bio is empowering researchers to accelerate the creation of novel synthetic biology solutions to address some of humanity’s greatest challenges. With our breakthrough automation solutions for biological synthesis and expertise in DNA biology, we enable rapid, accurate, and reproducible writing of DNA and mRNA for wide-ranging biological applications.


Around the world, innovators are leveraging Telesis Bio's technology to overcome current bottlenecks in synthetic biology workflows and advance the discovery of cutting-edge solutions for health and technology. We are proud of our growing collaborations with partners that include premier academic research institutions, emerging start-ups to nearly all of the Top 25 Biopharma companies. Telesis Bio is honored to play a part in several pioneering advances of our customers and collaborators ranging from novel infectious disease vaccines, precision immunotherapy for cancer and antibody therapeutics to creation of engineered meat substitutes and sustainable cellular agricultural products.


Summary of Role:

We are seeking a Director of Marketing to lead our marketing team. Reporting to the President and Chief Operating Officer, this role will be responsible for the strategic and tactical plans core to commercialization and monetization of assigned solutions. This includes but is not limited to; go to market plan and system, positioning and messaging, personas, buyers journey and knowledge transfer map, content and assets, demand generation plan, and sales tools. Success in this role will be measured via key metrics and KPIs related to customer engagement and customer lifecycle throughout each of; Awareness, Engagement, Retention, Acquisition, and Advocacy.


The successful candidate will have a deep understanding of Product Marketing and Demand Generation, and deep knowledge of the Biotechnology and Life Sciences Industry (preference for experience in Synthetic Biology applications). They will utilize that knowledge set to define successful strategies and tactics that underpin Demand Generation, Brand Awareness, and Sales Execution efforts. Further they will have the ability to create, collaborate, own, and lead to ensure on-time and on-target execution is achieved.


Essential Duties and Responsibilities:

  • Set the strategy, roadmap, and vision for our products
  • Develop and execute go to market strategy, and performance management metrics (“How to Play” and “How to Measure")
  • Gathers deep insights on the Industry, Market, and Customers and utilizes that knowledge to inform and underpin all strategies, tactics, and metrics
  • Owns and creates the knowledge transfer map and buyers journey
  • Owns and creates UVP, USP, messaging and positioning
  • Owns and creates content and assets for each stage of the knowledge transfer map and buyers journey
  • Owns Demand Generation and Campaign strategy and tactics to create awareness and leads
  • Manage deployment, measurement, and iteration in Digital Marketing
  • Leads identification and selection of event opportunities (corporate, trade, podium, etc), and the strategy, tactics, and execution of those events
  • Owns and creates key tools to enable Sales Execution
  • Owns and creates impactful web content
  • Oversee Product Management, Digital Marketing, and Creative, to define, create, and execute impactful deliverables and deployment schedules to achieve key metrics project schedule


Required Qualifications:

  • 10+ years total Marketing experience of which significant experience (3+ years) is in Product Marketing in the Biotech or Biopharma Industry (preference for experience targeting biologics discovery, vaccine research, precision medicine, genetic engineering or synthetic biology segments)
  • Documented experience creating go to market plans, personas, buyers journeys and knowledge transfer maps
  • Documented experience creating content and assets for each stage of the customer lifecycle and knowledge transfer / buyers journey
  • Documented results in defining and creating effective demand generation strategies and tactics
  • Demonstrated knowledge of the Biotech Industry – customers, roles, behaviors, motivations and preferences, and knowledge sources and channels (preference for biologics discovery, vaccine research, genetic engineering, or synthetic biology)
  • Proven ability to build long-lasting relationships internally and externally
  • Demonstrated utilization of data to underpin strategies, tactics, metrics, performance management, and course corrections / iterations
  • Takes initiative, is goal oriented and solution focused, and has a growth mindset
  • Quickly understands objectives and can rapidly formulate action plans
  • Team leadership and development experience
  • Excellent verbal and writing skills, great computer skills
  • Thrives in a small, rapidly growing company environment


Education Requirements:

  • Bachelor’s Degree in Life Sciences, Marketing, or related field
  • MBA or Master’s Degree in related field preferred
  • Travel Required: 25%


Working Conditions:

  • This position is based in our San Diego, CA office.
  • Travel Required: 25%
  • Prolonged periods of sitting at a desk and working on a computer.


The anticipated annual base salary for this position is $150k - $200k + Bonus + Stock Options + Benefits. The actual base salary offered depends on a variety of factors, which may include as applicable, the qualifications of the individual applicant for the position, years of relevant experience, specific and unique skills, level of education attained, certifications or other professional licenses held, location of the role, and how these qualifications compare to the internal equity of current employees. Your recruiter will be more than happy to discuss other offerings we provide during the hiring process.

  • Marketing Consultant

    4 days ago

    San Diego, United States Asset Marketing Systems Full time

    2 days ago Be among the first 25 applicants Marketing Consultant Job Description Marketing Consultant Reports To: The Marketing Consultant will report to Director of Marketing & Creative Services. Job Overview: The MCs responsibilities include those of providing marketing solutions that support our clients’ marketing needs, while supporting AMS corporate...

  • Marketing Consultant

    1 week ago

    San Diego, United States Asset Marketing Systems Full time

    Job DescriptionJob DescriptionMarketing Consultant Reports To: The Marketing Consultant will report to Director of Marketing & Creative Services. Job Overview: The MCs responsibilities include those of providing marketing solutions that support our clients’ marketing needs, while supporting AMS corporate initiatives. Responsibilities and Duties: Assets...

  • Marketing Director

    3 weeks ago

    San Diego, United States Mitchell1 Full time

    Come work for a company that is a leader in the automotive repair industry and has the stability that only a 100+-year-old company can offer.We are Mitchell 1, a division of Snap-on Inc. For over 100 years, Mitchell 1 has been a leader in providing information solutions that simplify everyday tasks for automotive professionals — helping make their jobs...

  • Marketing Director

    3 weeks ago

    San Diego, United States Mitchell1 Full time

    Come work for a company that is a leader in the automotive repair industry and has the stability that only a 100+-year-old company can offer.We are Mitchell 1, a division of Snap-on Inc. For over 100 years, Mitchell 1 has been a leader in providing information solutions that simplify everyday tasks for automotive professionals — helping make their jobs...

  • Marketing Director

    14 hours ago

    San Diego, United States Whalen Furniture Full time

    Marketing Director will lead and oversee all of the company’s marketing efforts from creative to operations. This role may include developing year-long strategic plans, creating and executing campaigns, managing budgets, and leading projects and staff. Responsible for designing, creating, and delivering marketing assets to support the growth and...

  • Marketing Director

    20 hours ago

    San Diego, United States Whalen Furniture Full time

    Marketing Director will lead and oversee all of the company’s marketing efforts from creative to operations. This role may include developing year-long strategic plans, creating and executing campaigns, managing budgets, and leading projects and staff. Responsible for designing, creating, and delivering marketing assets to support the growth and...

  • Director of Marketing

    2 weeks ago

    San Diego, United States Pivot + Edge Full time

    Part of the broader Macnica Group, Macnica Americas, is an established Technology Solutions Partner dedicated to future-proofing the world's leading businesses with products, services, and solutions designed around innovation, suppliers and partners. Originating in Japan in the early 1970s as a semiconductor supplier, the company has expanded its reach and...

  • Director of Enrollment and Marketing

    1 month ago

    San Diego, United States City Tree Christian School Full time

    City Tree Christian School Mission City Tree Christian School (CTCS) serves the children of San Diego as an outreach ministry of First Presbyterian Church (FPC) of San Diego dedicated to academic excellence integrated with the Biblical teachings of Jesus Christ. City Tree Christian School is a wonderful community of teachers, staff, and families working...

  • Director of Enrollment and Marketing

    1 month ago

    San Diego, United States City Tree Christian School Full time

    Job DescriptionJob DescriptionCity Tree Christian School MissionCity Tree Christian School (CTCS) serves the children of San Diego as an outreach ministry of First Presbyterian Church (FPC) of San Diego dedicated to academic excellence integrated with the Biblical teachings of Jesus Christ. City Tree Christian School is a wonderful community of teachers,...

  • Marketing Director(Mandarin Speaking)

    3 weeks ago

    San Diego, United States CorDx Full time

    CorDx, a leader in the biotechnology industry, is seeking an experienced and strategic Marketing Director to join our growing team. As a Marketing Director at CorDx, you will be responsible for developing and implementing innovative marketing strategies to drive brand awareness, increase market share, and generate revenue. You will lead a team of marketing...

  • Director of Marketing

    2 days ago

    San Diego, United States Dannecker & Associates Full time

    Join one of the top residential real estate teams in coastal San Diego, CA and be a part of our vibrant and innovative team. We are seeking a positive, energetic, self-motivated, organized, and innovative Marketing Specialist to collaborate on creating and implementing marketing strategies across various mediums. Key Responsibilities: - Marketing Strategy...

  • Marketing Professional

    4 days ago

    San Diego, United States Randall Lamb Associates Inc Full time

    The ideal candidate will have 3 - 5+ years of experience and be responsible for creating marketing content and distributing it effectively. You will help us maintain a strong brand presence with innovative promotional and marketing campaigns, while responding to proposal requests and working with the technical staff. You will report to the Director of...

  • Marketing Professional

    1 week ago

    San Diego, United States RANDALL LAMB ASSOCIATES, INC Full time

    Randall Lamb Associates is an engineering consulting firm (mechanical, electrical and plumbing) headquartered in San Diego. The ideal candidate will have 3 - 5+ years of experience in the architectural, engineering and construction industry (AEC) or related field, and will be responsible for creating marketing content and distributing it effectively. You...

  • Marketing Professional

    1 week ago

    San Diego, United States RANDALL LAMB ASSOCIATES, INC Full time

    Randall Lamb Associates is an engineering consulting firm (mechanical, electrical and plumbing) headquartered in San Diego. The ideal candidate will have 3 - 5+ years of experience in the architectural, engineering and construction industry (AEC) or related field, and will be responsible for creating marketing content and distributing it effectively. You...

  • Marketing Professional

    1 week ago

    San Diego, United States RANDALL LAMB ASSOCIATES, INC Full time

    Randall Lamb Associates is an engineering consulting firm (mechanical, electrical and plumbing) headquartered in San Diego. The ideal candidate will have 3 - 5+ years of experience in the architectural, engineering and construction industry (AEC) or related field, and will be responsible for creating marketing content and distributing it effectively. You...

  • Director of Marketing

    20 hours ago

    San Jose, United States Global Life Science Hub Full time

    Global Life Science Hub is partnered with a highly innovative biotechnology company specializing in groundbreaking gene editing and stem cell technologies. They provide innovative solutions to drive advancements in complex scientific research and therapeutic development, with an aim to significantly impact the healthcare industry. Due to growth volumes, we...

  • Director of Marketing

    3 days ago

    San Jose, United States Global Life Science Hub Full time

    Job DescriptionJob DescriptionGlobal Life Science Hub is partnered with a highly innovative biotechnology company specializing in groundbreaking gene editing and stem cell technologies. They provide innovative solutions to drive advancements in complex scientific research and therapeutic development, with an aim to significantly impact the healthcare...

  • Director Of Marketing

    4 weeks ago

    San Juan, United States Rob Levine Law Full time

    Job DescriptionJob DescriptionWe are currently seeking an experienced Marketing Director that has a proven track record of increasing revenue through all areas of marketing services. This person must have a deep knowledge of digital marketing.Overview:As the Marketing Director, you will play a pivotal role in shaping and executing the digital marketing...

  • Marketing Director

    1 month ago

    San Antonio, United States Chick-fil-A - Huebner & Babcock Full time

    Job DescriptionJob DescriptionAt Chick-fil-A Huebner & Babcock, you will have the opportunity to make a significant positive impact on our Team Members, our guests and our community each day through your passion about the quality of our food, the spirit of our hospitality and the cleanliness of our restaurant. The Role of Marketing Director is to emotionally...

  • Director of Product Marketing

    20 hours ago

    San Francisco, United States Storm3 Full time

    Director of Product Marketing Opportunity @ Workplace Energy Efficiency Platform | Series C $170m Storm3 is currently partnered with a disruptive workplace intelligence platform that is seeking a Director of Product Marketing! With a 60 person headcount and $170m in funding after securing their Series C last February, they are a cutting edge healthy building...