Director of Advertising
Found in: Appcast Linkedin GBL C2 - 2 weeks ago
About the Job:
Luminize Marketing is looking for a Director of Advertising to contribute their efforts to our core business offering; empowering Amazon sellers with effective marketing and advertising strategies. In this role, you'll lead a talented team in executing cutting-edge Amazon Advertising Campaigns for our diverse portfolio of clients. Your expertise will drive client success through strategic campaign development, continuous optimization, and insightful data analysis.
Responsibilities Include:
- Oversees the strategic direction and performance of Amazon advertising campaigns for a diverse portfolio of clients
- Mentors, coaches, and develops a team of Advertising Strategists, fostering a culture of innovation and continuous improvement
- Collaborates with cross-functional teams (sales, content, tech) to ensure seamless project execution and outstanding client experiences
- Analyzes campaign performance data, generate actionable insights, and implement optimizations to maximize ROAS and KPI achievement
- Conducts regular client reporting and provide strategic recommendations based on market trends, competitor insights, and Amazon's evolving features
- Stays ahead of industry developments, proactively implement best practices, and champion new Amazon advertising opportunities for clients
- Contributes to the agency's thought leadership initiatives (blog posts, webinars, etc.)
Qualifications:
- 5+ years of in-depth Hands-On Amazon Ads experience within an agency or high-volume seller environment
- 2+ years of experience effectively management and leading a team
- Deep understanding of all ad reports and metrics such as search impression share, attribution windows, and placement types.
- Demonstrated expertise in developing and executing successful Amazon advertising strategies across multiple product categories/industries.
- Proven track record of effectively optimizing campaigns to achieve ROAS and KPI targets
- Experience with third-party Amazon Advertising management software/tools preferred.
- Familiarity with broader e-commerce marketing channels (email, social media, etc.) preferred.
- Google Ads or other digital advertising experience preferred.
About Luminize:
Luminize Marketing is a full-service, performance-based Amazon agency that leads eCommerce brand growth. We are actively seeking dedicated and innovative professionals to join our team during this exciting phase of expansion. Are you passionate about cultivating strong client relationships and delivering consistent, impactful results? Don't miss this opportunity
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