Paid Media Coordinator

2 weeks ago


New York, United States BODYARMOR Sports Nutrition Full time

BODYARMOR Sports Nutrition (BASN) is looking for a Paid Media Coordinator to join our team. This is a contractor role.

The Paid Media Coordinator will assist with the day-to-day responsibilities associated with paid media campaign planning and execution across the BASN portfolio of brands (BODYARMOR & POWERADE). These responsibilities include (but aren’t limited to) paid media strategy & negotiation, in-campaign optimization/post-campaign reporting, creative trafficking, billing reconciliation, as well as coordinating product shipments to key parties. This person will work collaboratively with the rest of the paid media team, as well as with the broader corporate marketing department. Responsibilities will span national, regional, and international campaigns.

Working hand in hand with the Paid Media and Paid Social teams, the Paid Media Coordinator will play a crucial role in the implementation of BASN’s strategic media campaigns. Overall, priority media channels include paid social, digital, programmatic, OOH, TV/streaming, radio, and search, but all media channels will be considered and potentially activated against.

BASN is looking for a hardworking individual with a can-do attitude. Excellent organizational and communication skills are a must, as is a desire to learn in a fast-paced environment.


RESPONSIBILITIES:

  • Assisting with paid media strategy and implementation across paid social, programmatic, digital, OOH, TV, paid search, radio, and new media for all brands.
  • Negotiation and planning with external media partners to ensure efficient spend and maximum exposure for the brands across key media outlets.
  • Liaise with field marketing and customer marketing teams to deliver regional paid media plans.
  • Execution of international paid media campaigns.
  • Trafficking of creative assets across all paid media tactics.
  • Budget setting & reconciliation; vendor invoice processing.
  • Management of

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